In order to use the Tianjin University logo and school logo more conveniently and standardizedly, this project corrected the graphics and text based on the Tianjin University Visual Image Identification Manual, and compiled a complete version for use.
Note
This project is not an official project of Tianjin University. If you have any questions, please refer to the official website. The copyright of the graphic logo and font logo belongs to Tianjin University.
| Format | Northern Blue/White  | white/northern blue  | Northern Blue/Transparent  |
|---|---|---|---|
| School emblem |    | | |
| school logo school logo | | | |
| School logo school logo (vertical) | | | |
| School logo and logo (text vertical) | | | |
| School logo and logo (Chinese) | | | |
| School logo and logo (Chinese vertical) | | | |
| School logo and logo (English) | | | |
| School logo and logo (English vertical) | | | |
| Northern Shield (border) | | N/A | |
| Northern Shield (filled) | | N/A | |
| Format | Northern Blue/White | white/northern blue | Northern Blue/Transparent | black/white  |
|---|---|---|---|---|
| school mark | | | | |
| School Mark (Chinese) | | | | |
| School logo (English) | | | | |
| School logo (Chinese, vertical) | | | | |
| School logo (English, vertical) | | | | |
| Format | Northern Blue/White | white/northern blue | Northern Blue/Transparent |
|---|---|---|---|
| School emblem | | | |
| school logo school logo | | | |
| School logo school logo (vertical) | | | |
| School logo and logo (text vertical) | | | |
| School logo and logo (Chinese) | | | |
| School logo and logo (Chinese vertical) | | | |
| School logo and logo (English) | | | |
| School logo and logo (English vertical) | | | |
| Format | Northern Blue/White | white/northern blue | Northern Blue/Transparent | black/white |
|---|---|---|---|---|
| School Mark (Chinese) | | | | |
| School logo (English) | | | | |
| School logo (Chinese, vertical) | | | | |
| School logo (English, vertical) | | | | |
This section contains the standard usage of the Tianjin University logo recommended in the official manual.
graphic logo
Graphic logo reverse white image
Horizontal Chinese font logo
Horizontal English font logo
Horizontal Chinese font logo in reverse white
Horizontal English font logo in reverse white
Horizontal Chinese font logo black and white illustration
Horizontal English font logo black and white illustration
Vertical Chinese font logo
Vertical English font logo
Vertical Chinese font logo in reverse white
Vertical English font logo in reverse white
Horizontal combination of graphic logo and horizontal Chinese and English font logo
The horizontal combination of the graphic logo and the horizontal Chinese and English font logo in reverse white
Vertical combination of graphic logo and horizontal Chinese and English font logo
Vertical combination of graphic logo and horizontal Chinese and English font logo in reverse white
Vertical combination of graphic logo and vertical Chinese and English font logo
Vertical combination of graphic logo and vertical Chinese and English font logo with white background
Horizontal combination of graphic logo and Chinese font logo
Horizontal combination of graphic logo and Chinese font logo with white background
Vertical combination of graphic logo and Chinese font logo
Vertical combination of graphic logo and Chinese font logo with white background
Horizontal combination of graphic logo and English font logo
Graphic logo and English font logo horizontal combination reverse white image
Vertical combination of graphic logo and English font logo
Vertical combination of graphic logo and English font logo in reverse white
| color | CMYK | PANTONE® | RGB | HEX |
|---|---|---|---|---|
 | C100M60Y0K30 | PANTONE 2955 C 1 | R0G70B140 | #00468c |
 | C0M0Y0K0 | PANTONE Trans. White CV | R255G255B255 | #ffffff |
Note
Beiyang Blue used in "Tianjin University Visual Identity Manual" (2011) 
and 
Now deprecated.
| color | CMYK | RGB | HEX |
|---|---|---|---|
 | C0M25Y100K0 | R255G200B0 | #ffc800 |
 | C50M100Y80K0 | R150G40B0 | #962800 |
 | C0M50Y100K60 | R125G80B20 | #7d5014 |
 | C100M0Y100K50 | R0G90B30 | #005a1e |
Note
The auxiliary color golden used in "Tianjin University Visual Identity Manual" (2011) 
Now deprecated.
Northern Shield (border)
Northern Shield (filled)
Main building 
Peiyang University Hall
Tianjin University Visual Image Identification System (TU VI) Manual (2012)
Tianjin University Visual Image Identification Manual (2011)
Tianda logo
Tianjin University held the third information conference in 2012
Visual image recognition system for China's double first-class universities
Xi'an University of Electronic Science and Technology school logo
Southeast University logo
Chongqing University visual identity material package
University of Science and Technology of China visual identity material package
"PANTONE 2955 C" should be the Northern Blue used in "Tianjin University Visual Identity Manual" (2011)
, now deprecated. "Tianjin University Visual Image Identification System (TU VI) Manual" (2012) updated Beiyang Blue to
However, the PANTONE® color has not been modified, so "PANTONE 2955 C" here is inaccurate. ↩
