Introduction to the twelve major functions of EntLib e-commerce (or online store) system:
1. SEO optimization - complete internal link structure and navigation function, down to the definition of keywords and description in the header meta element of the product page, fully carry out search engine optimization work, and quickly increase online store traffic. For specific SEO details, you can refer to an article about SEO written by the EntLib.com e-commerce team, "Quick SEO Solutions for E-Commerce Websites."
2. Email marketing - Internally integrates user registration, order creation and review order emails, shipping notifications, arrival notification emails, mass email and email subscription functions to win business opportunities with precise marketing.
3. Coupon Marketing - The system provides a wealth of coupon functions, which can design coupon application strategies from multiple perspectives and perspectives based on specific products, product categories, product brands, total order amounts, etc., to comprehensively improve the effectiveness of coupon marketing.
4. Diverse promotions - the system provides a variety of marketing functions, such as related product settings, prize-winning quizzes, gifts, etc., to promote users' desire to purchase.
5. Bundled sales - Flexible product bundled sales discounts are simple and convenient to operate, which greatly improves users' purchasing desire and purchasing decisions, and quickly increases the website's product sales.
6. System expansion - the backend order processing system and procurement warehousing system can be seamlessly integrated with the warehouse management system (WMS) and RMA system according to business needs to provide warehouse outbound and warehousing accuracy and work efficiency. , fully adapt to the company's future business development needs.
7. Supply chain management - comprehensively implement supply chain management, including supplier management, account period management, procurement (warehousing) management, product cost, etc., to ensure the mall's cost advantage and product supply.
8. Financial management - Financial management includes budget control of accounts receivable (AR), accounts payable (AP) and system points accounts to ensure the safety of the company's cash flow and points.
9. Member level - automatically determines the membership level system based on the amount of consumption, and can designate different preferential activities according to different membership levels, which greatly enhances the loyalty of mall members.
10. Points operation - the whole mall points engine. Customers can obtain points by purchasing goods, consuming points, commenting or registering to obtain points, etc. The system keeps detailed records and automatically extracts points from each system's points account, so that the use of points complies with the requirements. Budget control. In addition, points can be used to promote users’ desire to purchase and increase the user’s secondary purchase rate.
11. Permission management - Role-based access control (RBAC) standard, design permission management system, and reasonably define and allocate various functions of the system.
12. System logs - Each business operation of the system has detailed operation logs, including operator, operation time, IP address, etc., ensuring that all business data of the system are well documented.