one. What kind of sites cannot be linked to?
The homepage is K, there are no snapshots, it is not a new site but contains less than 10 pages (of course, those with small content, such as blogs, are not included in this list).
The main reasons for these three situations are:
1. Convicted of cheating
2. PR hijacking
3. The server where the website is located is punished by search engines
4. The website is frequently revised or the title description is frequently changed.
5. Link to some websites related to the first 4 items
2. What kind of website is healthy?
To put it simply, the following are the points:
1. The website has rich content, mostly original content, is well indexed by search engines, and has relatively timely snapshots.
2. The frequency of website updates is stable, and it is advisable to update at least once every three days.
3. Have a certain PR foundation, of course the higher the better. (New sites established within 3 months are excluded)
4. The external links of the website are healthy. You can use the external link tool to check: http://check.linkhelper.cn/
5. The website should not have too many friend links, which generally depends on the size of the website. Roughly speaking, a general site should have about 20 friend links. Of course, if it’s a big site, it doesn’t matter if the number is large.
3. What kind of website is suitable for linking to?
1. It must comply with the second article above and cannot have any connection with the first article.
2. The content must be relevant or similar to our website, or at least have some connection with it. If it is completely unrelated, then such links should not exceed 10% of the total links.
3. The ranking of the other party's main keywords is good. Generally, being able to enter the first three pages is a cut-off point.
4. Some tips for making external links:
1. When exchanging friend links, you need to pay attention to the location of the link. The closer the link location is to the top of the website, the better.
2. It is most cost-effective to use your own internal pages to replace other people’s homepage links. If the other party is a large website, it is also acceptable to replace the other party's internal pages with your own homepage link.
4. Links should be made in moderation. External link building is a long-lasting process. It is best to build 1 to 3 links within 1 to 2 days and persist for a long time. If a large number of links are suddenly added in one day, and then there are no new links for a while, it will easily be considered cheating and punished.
5. Try to use different keywords and different link addresses as anchor text every day. Remember not to always use the same keyword and the same address as anchor text.
5. Some tips for obtaining external links
Recommendation 1: Make a summary of a certain topic. Although the summary has no technical content, it is still very popular because it is rich and substantial, convenient for readers to refer to, and more reference-oriented. We should publish such a topic summary on our own website first, and then publish the article to other large forums, Baidu Tieba, or Baidu Encyclopedia after it is indexed by search engines. Finally, of course, the source of the article must be indicated.
Recommendation 2: Write soft articles and publish them on relevant major websites. It often happens that an excellent soft article brings thousands of IPs. Imagine that your soft article is recommended to the home page of Sina. However, the writing of soft articles requires good literary skills and a certain understanding of relevant aspects.
Recommendation 3: Submit to an open catalog. You can search for "open directory" or "website directory" on a search engine, and a large number of development directory addresses will appear. We can submit them one by one. Most development directories must have their friend links, so that we can open a separate page to place the link to the development directory. Of course, the choice of open directory also needs to be judged by the first and second items.
Recommendation 4: Post articles in various business forums. Posting soft articles in major business forums is a good choice, but the quality of the articles must be high. It is best for the webmaster to write the soft articles himself, or to splice some excellent articles together into his own soft articles.
Recommendation 5: Build your own blog. Links are made through blog posts, but now the weight of blog links has been reduced accordingly. If possible, it is best to use an independent domain name to establish a blog. Blog programs can use WordPress or Z-blog. Of course, webmasters who do not have this resource can also register blogs on websites such as Sina, Hexun, Sohu or NetEase.
Recommendation 6: Look for friendly links in webmaster forums or some link platforms. For the standards of friendly links, please refer to items 1, 2 and 3 above.
Recommendation 7: Purchase link. The first thing to do when buying links is to prevent fraud, so you should find some reputable webmasters. Buying low-priced links in large quantities may be a safer and less labor-intensive method, but remember, even if you buy links, you need to buy small amounts and long-term continuously, and don't buy a large amount at one time.
Recommendation 8: Develop various small plug-ins or themes. For example, for WordPress, you can make some themes or small plug-ins and make links to your own website at the bottom (for example: Powered By Guangzhou seo), and then publish them on some WordPress forums. Generally, users who use the theme or plug-in you provide will keep your link, except of course if the RP is very poor.
Recommendation 9: Add effective links to tag signatures in major forums. Of course, many forums have now removed the forum signature link function, but it’s not bad at all, as long as it’s done in moderation.
Finally, there are many ways to increase external links. These are just the methods I have summarized that I think are more useful. Of course, you can choose some methods that suit you according to your own situation. After all, everyone has different abilities, resources and energy, and the one that suits you is the best.
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Original link——www.seomedi.com/seo/How to make external links? .html