There are many ways to promote websites, and there are many articles on the Internet introducing promotion methods, some of which are very well written. Today I would also like to talk about one of them - forum promotion. Anyone who has been exposed to the Internet for a while will be familiar with forums, because there are so many forums on the Internet now, and the various types of forums are dazzling. For example, A5, Laggard, and Chinaz are three of the webmaster forums. It goes without saying that he is a leader and is very popular. Therefore, webmasters like to use these forums to promote their websites, such as posting in forums and writing soft articles. Forum promotion has long become one of the important means of network promotion.
But there are several types of forum promotion. Some of them are posting about popular events in the forum, which can attract a lot of traffic in a short time, and writing original soft articles, which in addition to attracting traffic, is more important. It is to promote the theme and brand of your website.
There are skills in how to use forums for promotion. Some of my experiences are summarized in my own practice and written for newcomers. In order for newcomers to understand quickly, experts please take a detour.
1. What kind of forum is suitable for website promotion?
For example, can forum signatures use hyperlinks? Can hyperlinks be left in published articles? Some forums do not allow hyperlinks at all, such as Sina Forum, and some can leave hyperlinks in posts such as Laggards. You can post topic posts and set personalized signatures (such as outdated forums). Posting by new users is restricted (requires points limit or time limit)
Different forums have different permissions to leave links at different times. Therefore, when promoting your website, you must pay attention to classification and sorting. This can improve efficiency and avoid wasted efforts.
2. Familiar with common forum templates
Dongwang Forum (the free forum template with the largest market share, using ASP program)
Discuz Forum (the most common free forum template now, uses PHP programs, such as A5 Forum, laggards all use Discuz’s forum
Like the Discuz template, both are based on PHP. It is a forum template for PHP programs second only to Discuz.
Other forum templates (some large websites have independently developed forum templates)
3. Several ways to leave website links
1. Increase external links by setting a personalized signature for this forum
2. When publishing topic articles, you can include keyword links in the article content, or you can publish links directly.
3. You can leave keyword links or URLs when replying to posts.
Nowadays, many forums do not allow links to be posted. Some of them may appear to be there, but in fact they are not valid links because they cannot be found in the source code. Therefore, posting links in such forums has no effect.
The purpose of being familiar with forum templates is to be able to perform quick operations when encountering the same template program forum many times. Know how to set up personal signatures, post topics, and reply to hyperlinks. Quickly determine which functions of this forum can be used and which functions cannot be used.
Four: Experience in publishing soft articles
As mentioned above, there are several ways to leave links in forums. Personally, I think writing topic articles is the most effective. This method is also commonly referred to as soft article promotion on the Internet.
The purpose of soft article promotion is to promote the website, but the focus is different. One type focuses on promoting the characteristics and themes of the website. When posting this kind of soft article, it promotes the characteristics of the website. Posting on a forum can easily be considered an advertising post. So try to choose relevant sections to send. Suppose the website is for travel. Just go to travel, transportation, local information and other forums to post it, so that it is less likely to be deleted. The advantage of using this method is that it promotes the theme of the website while making external links.
Another chooses a hot topic as a gimmick. This is to write about those events that are popular. For example, if you are concerned about the "nature photos scandal", you can write an article about the "nature photos scandal", and then cleverly put the keywords you want to promote into the article and add links. . In this way, if your article is well written and reprinted by others, it will be very beneficial to increase external links.
Finally, I suggest that newcomers should pay attention to moderation when promoting forums. Don’t have too many advertising elements or be too obvious, so as not to arouse the disgust of others, which is not good. During the promotion process, pay attention to collecting those forums where hyperlinks can be left, focus on promotion, and save time.
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