First of all, we need to reflect on this. As a professional online promoter, Crazy Man has always been optimistic about soft article promotion and did not pay attention to Weibo early. When I first heard friends discussing Weibo, Crazy Man also went to Sina to have a look, but he denied the value of Weibo without taking a closer look. Then when I heard my friends talk about Weibo, I just sneered at it! By chance, the crazy man clicked on a link posted by a friend in the group, and then inexplicably became an official user of Tencent Weibo. .
After becoming a Tencent meager user, Crazy Man immediately realized the value of Weibo. While regretting his rejection of Weibo, he actively promoted Weibo and attracted audiences. Maybe Tencent staff realized that Crazy Man had become a loyal fan of Weibo, so they would give out several invitation codes every day, so I took these invitation codes to some forums to post them to attract others to register. Because every user who registers through my invitation code will become my audience, which further arouses my enthusiasm to promote Weibo. I once recommended Weibo to my colleagues and told them the value of Weibo. They jokingly said to me : Crazy man is Tencent’s vest!
When he saw a "Tencent certified" logo next to someone else's name, the crazy man felt extremely sad. Because this certification is so critical to attracting listeners, Crazy Man discovered that by putting a fake certification mark on the photo, he could trick others into listening. Crazy Man’s dream at this time was to obtain certification! He asked many people how they could Passed the certification of Tencent. Some enthusiastic friends also told me about the certification process, but these processes are not suitable for me. Crazy Man is not a celebrity, he is not a great man, and he has not made any significant contributions to society. They do not certify Crazy Man! When I was frustrated, I saw After reading a blog post by Mou Changqing, I suddenly felt confident again. Mou Changqing said that he had more than 20,000 fans through a vest account on Sina, which was not certified.
The confidence is back, but in practice, it is not easy to quickly increase the number of listeners. In the beginning, just think of it this way, listen to others a lot and someone will listen to you. When only 80 people listened to me out of 600, the crazy man knew that this method was too inferior and would not work. Looking back at the source of the website’s search engine keywords, I think I should give that method a try. So the crazy man found 200 pictures of sexy beauties and started implementing a beauty promotion strategy on Weibo. The beauty strategy was indeed good. Within a few days, the number of listeners increased to 200. At this time, the company happened to be conducting a large-scale online group buying event, so the first practice of using Weibo for promotion was launched.
At the beginning, I posted the company event page directly on Weibo. Not many people saw it after posting it all morning, and it also caused some people to cancel their listening to me. It really felt like the gain outweighed the loss. Later, I posted a lot of pictures of beauties and added links to each picture! Haha, the effect came out immediately. At most, I brought 800 independent IP traffic to the company’s event page in one day, which was smaller than Xiamen, which the company spent money to cooperate with. There are more biddings on Yuwang and Baidu! Several other promoters of the company can only reach 200IP at most in a day, and they are still busy all day long, while I leisurely watch "Three Kingdoms" all day long, which is very relaxing!
The key to whether the promotion effect is good or not is whether anyone reprints your blog post. If the number of reprints is large, you can often achieve twice the result with half the effort. You can calculate it like this, if you have 100 listeners, and your listeners have an average of 100 listeners, and you send a message and they all reprint it, then 10,000 people will see the message you posted. If there are still people below Reposted, then the number is too large. Crazy man is not very good at mathematics, but he knows that this number is huge! To promote a large number of reprints, you need to make your blog posts interesting and in line with public tastes! It is difficult to do this. To become an excellent online promoter Members must do it! For the "Tencent certification" mentioned above, we cannot meet the certification standards, but we can rely on our own efforts to promote reprinting and make up for the inherent shortcomings!
This article was originally created by Crazy Man ( http://www.cooltc.com ). If you need to reprint, please keep this information!
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