The most popular online earning tool now is Taobao, but Taobao has conflicts with Baidu from time to time, and blocks each other from time to time, which makes many online earning friends unhappy. Today Yuanchuang is not talking about their festivals, but how to improve the conversion rate of online stores from an SEO perspective. Yuanchuang is divided into several aspects! Mainly talk about some aspects that everyone doesn’t pay attention to!
1. The online store has a sense of professionalism. Each online store has its own items for sale, but the items for sale do not match the website. It seems that the website is a copycat. When piracy occurs, the first impression given to users is not good. It can also be said that If the user experience is not good, then the online store will lose a customer. For example, the pictures displayed on the homepage of the website are not clear and unsightly. Men's clothing online stores need to be grand, and women's clothing online stores need to be beautiful. Tips: Yuanchuang, push the super version , Push it. Internet marketing training is now recruiting. Friends who want to participate in Internet marketing promotion SEO training and read more articles, please search Yuanchuang SE0 or Push it. Please retain this copyright information when reprinting.
2. Online store brand name. Online stores all have a brand name, but Yuanchuang found that some webmasters are following the trend and imitating the brand names of other websites. Although they can reach their own website by searching for other brands, if users have browsed your Website, remember the name of the online store, and the next time you search in Baidu, many similar stores will appear. If your store is not buried on the first page, it will be a waste of a customer.
3. For online store product pictures, Yuanchuang previously wrote an article "Yuanchuang: How to Optimize and Upgrade Pictures" mentioned that picture clarity is an issue, especially for online stores, the picture definition must be high, especially for online stores. Put real objects and give users a real feeling. You can display products from multiple angles and stimulate users' desire to buy.
4. Online store product content. Whether it is an online store or other websites, the content needs to comprehensively introduce product information, such as the features and characteristics of the product, how it is different from other products, color, model, size, price, and discount information. , photos, related products, reviews, and the more comprehensive the information is, the more information users can get and the higher their trust in your products. Yuanchuang has seen many online stores that only post product photos and then a brief In a few words, this is not possible. Users get too little information and cannot fully believe in the authenticity of the product! reliability!
5. The online store shopping process, from registration to shopping, needs to be simple. Users generally will not casually tell some of their true information to a strange website, nor will they waste too much time on a website. Therefore, when registering, only The user only needs to fill in the phone number, title, and email address. Make it as simple as possible to save the user's time! It is convenient for users as well as for yourself.
6. In terms of online store delivery, if some express delivery fees are waived, even if the items are a few yuan more expensive, many users can still accept it. Sometimes adjustments are needed. You also need to find a better courier company to ensure that the items are in good condition.
7. Online consultation in online stores. A key link to whether the product can be sold is online customer service. Online customer service needs to be very familiar with the product and user-friendly. This is like when we go shopping and the waiter has a bad attitude. If the question cannot be answered, we will leave. For one reason, this requires cultivating the communication skills of customer service. The items mentioned must be consistent with the items the user gets. Don't think it is deceptive. Those websites will not survive long!
8. The quality certification of the products at the bottom of the website, any country, 315 certification and other information can increase user trust.
Yuan Chuang has said so much. If you have any questions or opinions, please share them with us! New QQ communication group: 91203633, welcome to join! By the way, many of my friends probably know that the first phase of Tui Yi Yi training will end in one month, and now the second phase of Tui Yi Yi’s online marketing training class is about to start enrolling students. Friends who want to learn online marketing and promotion are welcome to sign up. For specific details, you can go to Tuiyiyi or Yuanchuang’s blog for details.
Source: Yuanchuang SEO http://www.lxysem.cn/read.php/677.htm
Thank you Yuanchuang for your contribution