I often visit the webmaster website and see many webmasters sharing their experiences. My hands are itchy, so today I will share my experience with everyone. I hope everyone can learn and grow together. It is just my personal opinion. If there is something wrong, please give me some advice. . Coming to the topic, I have been doing website operations for 4 years. From my personal point of view, website operation and management talents can be divided into the following categories:
1. Practical operation type. This type of management talents have a solid foundation in website operation and rich website operation experience. They have stepped from basic positions to management positions step by step. They pay more attention to the details of website operation and process monitoring and execution. Stronger force.
2. Product R&D type. This type of management talent has rich product experience, technical background, and technical skills. They pay more attention to the user experience of the website and have a good grasp of the product functions and user needs of the website.
3. Market expansion type. This type of management talents have strong market expansion capabilities, website brand awareness, and focus on the establishment and promotion of website brands.
3. Internet type, this type of management talent has rich Internet experience, is familiar with the characteristics of the Internet industry and the operating models of different types of platforms, takes a big picture, often has good decision-making ability, and makes correct decisions based on different Internet environments. decision.
4. Team management type. This type of management talent has rich team management experience, fully explores the team's advantages, and effectively carries out website operations.
No matter which of the above types of operations managers you are, or others, it doesn’t matter. What matters is what work we need to do as an operations manager, which links can reflect our abilities, and what things we must pay attention to. ?
First of all, as an operations manager, you should have the following points:
1. Learning ability. Only with strong learning ability can the team you manage make continuous progress.
2. Execution ability, execution ability directly affects website development and team work efficiency.
3. Analytical skills: Competitor analysis, market analysis, operational data analysis, etc. all require strong analytical skills.
4. Management ability. No matter how good the team is, without effective management, it will not be able to exert its true value.
5. Decision-making ability. One decision can change the fate of a website.
Secondly, as operations managers, what should we pay attention to?
1. Team formation, different positions are set up at different website development stages, giving full play to the role of the positions, and strong and effective teamwork skills.
2. Website development direction and planning, website SWOT analysis, competitor analysis, website development direction, profit model, core points, operational development goals and planning, directly affect the healthy development of the website.
3. Monitor the operation process, establish operation goals, effective promotion plans, promotion methods, real-time monitoring of operation data, and timely adjustment of operation strategies and promotion methods.
4. Website market expansion and brand establishment, brand establishment, resource cooperation and integration, effective market insight and analysis capabilities, affect the long-term development and growth of the website.
Finally, as operations managers, what should we do?
1. Team management, the team sets goals, specifies execution direction and plans, and gives the team space for learning and development.
2. Operation monitoring, effective data monitoring, discovering problems in the operation process, and timely proposing adjustment plans and correct methods.
3. Effective strategies, how to break through and develop when facing difficulties and bottlenecks.
4. Market expansion. The development of the website requires market integration and the utilization of resources. How to effectively utilize resources to carry out website market expansion and establish website brand and influence.
The above is some personal operation and management experience that I would like to share with you for discussion. I hope it can give you some help. You can always follow my blog: http://t.sina.com.cn/wanglouxiaoyu. Small fish leak through the Internet, often. Communicate and grow and progress together, thank you!!
The author's personal space. This article only represents the author's views and has nothing to do with the position of Webmaster.com.