Zhuhai, the romantic city that is China's first special economic zone, has IT that is slightly higher than the national average. According to observations over the years, companies now have their own ideas about website construction, but during the website production process, they will also be exposed. Many common sense problems arise, and these problems do not necessarily have to be solved by Internet companies. Today we will make some summaries on this:
1. Use Flash guide pages with caution on websites
I have met many customers, and most of them want to create a flash on the homepage, which is called a display of the company's image and culture. From the customer's perspective, there seems to be nothing wrong with this idea, but I want to analyze this problem with you today.
1. First of all, the flash boot page will affect the access speed of the website. Generally, users will close your website before opening the website to watch the content. Not only does it not show the corporate image, but also potential users are lost.
2. Secondly, it is not necessary to use a flash homepage to display the image. Generally, a large image display window will be placed on the homepage of the website. You can also put it here, which can solve the problem of image display and user loss.
3. Furthermore, the flash guide pages of relatively large companies that customers see are generally very beautifully crafted, but it is difficult for traditional ordinary corporate websites to be so well-crafted. They are very traditional, lack creativity, and sometimes are even superfluous.
To sum up, corporate websites are not suitable for introductory animations from any perspective, unless you are a creative company, real estate company, etc. However, this type of animation must be produced as a fully animated website or with a large amount of work, otherwise it will be counterproductive. .
2. Remember not to pile all content on the homepage
I don’t know whether the majority of peers often encounter such a problem in the process of Zhuhai website construction, that is, companies like to pile up a lot of content on the homepage, or put all products on the homepage as much as possible. The starting point is, hope Users see the core information for the first time, thus generating purchase intention. It seems that there is nothing wrong with this.
Today we analyze:
1. All of them on the homepage will greatly affect the beauty of the website, and the layout is not very good. This is not suitable for corporate websites.
2. A website should have its own style, and all structures should be balanced. If everything is piled on the homepage, it will be of little value. Therefore, we do not agree with Zhuhai enterprises in the process of website construction, requiring Internet companies to pile up on the homepage. Much content.
3. Customers want to pile more information on the homepage. Another reason is that it is grand, and they think it has a brand and face. In fact, a website still depends on the overall style, structure, and logic. If it is all piled on the homepage, it will be grand. That is A rather vulgar point of view.
Speaking from experience, almost all customers will like the homepage of a website that is full and less cluttered. This is Chinese tradition, but after seeing so many foreign styles, as a designer, are you willing to be so traditional? Woolen cloth? Shengwen was unwilling. I don't want to either.
3. The content is poorly organized and the column structure is numerous.
Zhuhai website construction companies often try their best to work on the column structure of the website in order to quote a high price to customers. The column structure is extremely large and complex. Companies also think that these are more beneficial to themselves. In fact, this is also Chinese style. Traditional thinking, although Shengwen also understands that this is a tried and tested method, we still have to remind customers not to do this.
1. Each column should have its own theme and views, and then all the themes and views, connected together, are a good website. This type of website is very suitable for online marketing. Too many unnecessary columns are confusing, and most of the time the columns are It will be disconnected and irrelevant to the columns, which is not conducive to reading, promotion and maintenance.
2. A website with too many columns and repetitive semantics is inconvenient for users to browse and is not conducive to user experience.
3. The number of columns has nothing to do with the layout style of the website.
The website is concise, the content is cross-related, and the theme is clear. This is the standard for a good website. A website with concise columns can still be large-scale, elegant and stylish.
4. Enterprises never prepare in advance when making websites
When many companies build websites, they basically don’t prepare any content. They just copy and modify other peers’ work, or even provide it while making it. This is not good. I think everyone understands that it is not good, but There are often many such things.
1. Not preparing content in advance
2. There is no relevant tracking personnel to cooperate with
3. There are no follow-up personnel for post-maintenance and promotion.
Most of the corporate website handover personnel are temporary and are not professionally responsible for updating, promoting, and tracking the website. This is also the reason why the corporate website stagnates.
In Shengwen’s long-term experience in website construction, we have summarized the above points. Although there are some customer factors, we will not talk about customers, so the approach we adopt is that we can handle everything that customers cannot handle and do the copywriting ourselves. , do your own planning, do your own analysis, do your own keyword layout, explain it to the customer when you are done, and it will be almost recognized by the customer. Things get better and better, the number of customers becomes more and more, and the paths become wider and wider.
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Thanks to Zhuhai website construction for your contribution