Recently, our real estate website has launched several new secondary and tertiary city pages. How to solve the problem of inclusion of the website in search engines such as Baidu and Google as soon as possible has become an issue and task that we must focus on.
The latest cities to go online mainly include third-tier cities such as Nantong, Jiaxing, Taizhou, Yangzhou, Ma'anshan, and Huai'an. First of all, from the perspective of website design, there are basically no flaws in the design of the website. Applying the main website: the fixed template and format of Nanjing second-hand housing, the layout and design of the website content are basically similar to the Nanjing page; the main positioning of the website: a professional house-hunting website, our ultimate goal is to help real estate agents and customers, rent Selling houses and purchasing properties is one of the positioning and goals of the website; it is our long-term goal to brand the website.
With the optimization and branding precedent of Nanjing second-hand housing and Nanjing rental housing, how does our optimization and construction team operate for new online cities? Below I will connect the specific optimization plan of our new site with some personal insights. I hope it will be helpful to the majority of webmaster friends and some SEO novices who want to optimize corporate websites or friends who want to study in the future.
First, for a newly launched website, the first thing we must solve is the number of included websites and Baidu snapshots of the website, the amount of content added to the website, as well as paying attention to the ranking of the website, website traffic, etc.;
Second, for newly launched websites, we need to first understand the competitiveness of real estate websites in these cities and what the future market prospects of the websites are;
Third, position the development and optimization promotion goals of the website. The ranking improvement of the website is a phased process. If you don’t promote or optimize today, your website’s ranking will immediately appear on the first page or even the first place of Baidu or Google;
Fourth, the brand strategy of the website. Whether we are building a real estate website or doing SEO optimization, we pay great attention to the brand effect of the website during website construction and optimization promotion. A successful website needs to build the brand awareness of the website.
A brand's website is not built in one go. It requires the use of various means, such as website promotion and online marketing, as well as appropriate hype methods. As for hype, we do not recommend that websites use hype methods during the website SEO planning stage, because this can easily damage the brand. bring negative impact. The positive effect is that the visibility of the website has been improved to a certain extent, the website traffic has increased, and the ranking can be advanced. The continuous accumulation of word-of-mouth has become a key link.
The specific strategies for the latest cities of our real estate website are as mentioned above. We need to constantly pay attention to the inclusion of the website in major search engines and the ranking snapshot of the website.
This article comes from: Nantong second-hand housing: http://nantong.taojule.com .
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