As we all know, the success of hao123 lies in its extremely simple model. Whether it is the timing or the users it faces, the website website has given great stimulants to the Chinese Internet. What kind of products can be suitable for users, and what kind of products will users accept? product? The website websites that many web design experts disdain have caused a storm in China's Internet. When many follow them with a common goal to develop their own Internet dreams, in fact, the website websites have been fixed on the surface. No matter whether it is the three Shared sharing or everyone competing for the cake, but this only exists on the surface. The actual situation is: the Internet oligarchs are secretly working hard to covet this cake. Many oligarchs will generally enter a certain industry that has been planned for a long time after eyeing it. At this time, the website acts as a field that is constantly being divided and people are constantly succeeding.
You must know that the vision of the website is beyond the imagination of ordinary people, and what makes these followers pursue it may be just a belief, or it may be strong financial support, but the website has brought followers to life after a overnight spring breeze. Thrown into an almost desperate situation, no one knows how a website can be considered successful, but the oligarchs are secretly laughing and marching into this place of right and wrong. What makes the oligarchs desperately choose a website, and what makes the oligarchs I can still dominate the fiercely competitive website field. Today, I will also talk about some of my understanding and thinking about website websites:
1. The outcome of the melee, strength determines everything
Hao123, 265, 114la, 360 Navigation, QQ Navigation, Tao Website, Xunlei Website, Sogou Website, Aoyou Website and many other website websites all have prominent origins and strong backends. They have obtained their own users in the field of website websites by their own means. Eating this cake, but sharing it is not the most accurate word. Melee can better represent this situation. Although the website website market has been basically fixed, it will be easy for the oligarchs to poach corners and use their strong user resources in the future. After all, they all have one of the best user bases in a certain field. It can be said that entering the website website is in line with users. a need.
But are the oligarchs entering blindly? Of course not, because they also need statistics and observations. After obtaining effective data, they may enter in a large scale. In a field that is already overflowing, the oligarchs must quickly grab a piece. Of course, strong funds are indispensable for cake. Strength determines everything. Funds determine how big you can expand this website. It may not necessarily be how large your website is or how many collections it contains, but strong strength is enough to take you there. This portal brings you to every user.
This is the basic law for the development of melee situations, and it is also one of the reasons why ordinary people enter this field but do nothing.
2. Whether they can coexist depends on user tastes
Whether website websites can coexist, whether one website is the dominant one, or whether several websites are dependent on each other for development, you may not be able to tell from the data. Hao123 cannot be regarded as the only one, but it is far ahead of other website websites. So let’s look at the few websites that are doing well at present. However, there is a situation in which several companies are dependent on each other for development. It is precisely for this reason that it gives many people an illusion. Everyone mistakenly believes that the gap in the interdependence and development of several companies is an opportunity.
In fact, many followers do not know the real reason why oligarchs are the dependent development of several companies. They rely on their own advantages and user resources to facilitate users to find the most suitable Internet entrance in the field of website websites. When entering the field of website websites, they will only really consider grabbing food after they mature and seek to expand the user base. Therefore, the dependent development of several website websites is a phenomenon and an inevitable status quo, but it is only a transitional period. Oligarchs They are never willing to only occupy the desktops of their own users. Every oligarch is trying every means to capture users. Although they are dependent on each other for development, there is extraordinary competition behind the scenes.
This means that the oligarchs are catering to the tastes of users and entering the field of website websites. In such a situation, there are still a group of people who hold this ideal and enter the field of website websites. Everyone is trying to do something for users, but they do not know the meaning of "user" Concepts require a long-term accumulation, and this process is not something that ordinary people can bear. It may not be a bad thing for them. At least, after experiencing it, they know that this competition is not as big as usual.
3. The principle of survival in the cracks. Special services determine whether users will stay or stay.
Dependent development has given many followers an opportunity, that is, to survive in the cracks of competition between oligarchs and rely on their own vitality to survive tenaciously. This is a belief for followers, so a large number of basic website websites have emerged. No matter what means they use to survive, they thrive in pain and happiness in the cracks.
What kind of factors are needed for websites to survive in the cracks? It may be special services. Most websites are the same and there is not much innovation in functions. However, innovation in details can make some websites have some highlights. They may not be the best in this field. , but it can have its own users. In addition to detailed innovations, special services also include other industries such as industry segmentation, service segmentation, etc., which can add a lot of color to your website. Why do some websites avoid comprehensive ones? For industry-oriented websites, although there are relatively few users, the quality of users is very high, such as industry websites, regional websites, etc. Every time it is subdivided, the user group will shrink a lot, but it can increase. User quality, and then improving user experience based on these situations, I think website sites can continue to develop under this concept.
What does website PV stand for? What does traffic mean? I may not agree with some people who think that PV is the representative of a website's success. If the PV of a website reaches 1:5 or even higher, I will need time to understand everything I see: it is difficult for users to find the right fit. What about his and the information he needs that lead to high PV? Or does your website have too much good content that keeps users coming back? The former will naturally fail. If it is the latter, for users, can your website still retain them after they obtain useful information at once?
Let me ask: users quickly find the information they need and leave your website. If such a website has a very low PV, but can provide users with what they need, is it considered a success?
4. A dead end only for individual webmasters?
Nowadays, there is a voice on the website that individual webmasters will die, and what awaits them will be transformation. In recent years, we can indeed see some individual webmasters successfully transforming. The commercial nature is a better destination for them, but individual webmasters really Dead? Will the followers of the website field eventually escape the fate of extinction?
I don’t think so. If the website serves as the best entrance for ordinary netizens to access the Internet, the services provided by the website will be more comprehensive, more humane, and more user-friendly. At this time, it takes time and patience to create a product suitable for users. From this point of view, there are still great variables in the existence of website websites. As the oligarchs become stronger, there are also subdivided areas that they have no way and do not bother to enter, because the value created in many subdivided areas is not as easy as that of the oligarchs. The value of a senior executive can nourish the development of small and medium-sized webmasters. It’s hard to say that this is not an opportunity. At least for some persistent webmasters, it may be easier to succeed if they go all the way.
The vision of website sites is beautiful, but the process is cruel. Considering the quality of Chinese netizens, they will naturally choose some website sites with good reputations. This is one of the reasons why hao123 can develop so well. However, word-of-mouth promotion of website sites requires A long process, after all, it is inseparable from its promotion. Whether it is the bundled promotion of 114la or the viral promotion of 9991, or the marketing of 265, or the default homepage of 360 website, the success of the website is inseparable from a process. , this process must be painful. Friends who want to enter this field, are you ready?
I'm not ready!
Original link: http://www.SEOask.com.cn/itlook/wangzhizhan/
All rights reserved. Please indicate the author and original source in the form of a link when reprinting. Thank you for your cooperation.
Thank you Chen Jian for your contribution