Some webmaster friends often communicate with me on how to do online news. To be honest, if the requirements for online news are not high, it is easy to do. It is nothing more than copying and pasting. Some powerful webmasters will consider the issue of search engine inclusion and make some simple adjustments, such as changing the title. Make a simple summary of the content. In addition, I would like to talk about a few points:
1. News standardization. In a website, a standard must be established for the format of news release, such as: unified news sources, paragraph spaces, original authors as much as possible, news titles must be realistic, and the number of words must be controlled within a certain range. These small details can make a news page look much fuller, which virtually improves the credibility of the website.
2. News should be classified. Chinese netizens like to search, but they are all on Baidu. Once they visit your website, their search habits will disappear. At this time, we, the webmaster, are required to classify the news and guide netizens. Otherwise, they will leave your website soon.
3. Integrate more news. If a website produces news but lacks basic integration capabilities, such a website lacks soul and has no guidance or value. News integration starts from the simplest way, for example, an article provides an "introduction" and the core part is bolded. The second way is to integrate multiple news articles. For example, the recent report on the Li Gang incident has come out. In this news, you can add the cause of the Li Gang incident and other reports to the article, so that netizens can enter this page and finish reading the news. , you can also see related articles, which makes this news fuller; the third method, to some extent, is an extension of the second method, that is, "topic", the ability to do special topics is actually the best expression The capabilities of a website manager.
4. The news should be original. I have seen many news and information websites, but in one year, they have not published an original piece of news. It's really embarrassing. As we all know, news in our country is controlled, and there are certain areas that must not be touched. But we can also do some original news on finance, entertainment, etc. News in these fields has been liberalized, which is a focus of our news work.
5. News diversity. Nowadays, online news includes text, pictures, audio, video, maps, etc. If an article is reprinted from a newspaper, it is sometimes very simple. For example, if a building collapse occurred in Beijing's West Fourth Ring Road, if , the report must be very small, maybe just one or two sentences, then, at this time, you can add pictures: the appearance of the property; you can add a Google map to facilitate netizens to understand the detailed location.
I will briefly talk about a few points today. If there are any shortcomings, please give me your advice. This article was originally published by Nanchang website construction www.keegle.net . If it is reproduced, please indicate the source.