After entering 2009, I found that many of my websites had been demoted, and Google ranking became more and more convenient. Baidu ranking was something I was good at before, but now my operation is not as good as Google (I was not familiar with Google before). In 2009, many websites were downgraded. I had never worried about inclusion. I began to worry about inclusion. After several months of torture, I finally thought of it today and summarized some possible ways of doing it. Mistakes.
First, the neglected work: website update. In the early stage, I operated several websites by myself, and the task of external links prevented the work from going smoothly, causing the content update work that was already very small to be ignored. The previous method of operation was to complete the optimization and adjustment of the website structure. After the content was almost filled, it was submitted to the search engine and then external links were launched. Too much energy was put into the work of external links. N links were added every day, but the number of articles was N. One article grows every day. After observing the data for several months, I found that most of the downgraded websites have one thing in common: the external links are growing rapidly, but the article content has not been updated, so I postponed it here. Maybe this is one of the factors that affects the website ranking. reason.
Targeted solution: Rain found a partner, WYH, whose blog is here. The two people assigned good work to ensure the number of article updates. At the same time, pay attention to the pseudo-original treatment of the article. At the very least, the title must be changed. As for the pseudo-original techniques, you can refer to here.
Second, the problem of external link construction. I have said before that the anchor text of external links cannot be too single, and I have also mentioned some other issues (if you want to know more about it, please refer to the WordPress SEO tutorial I wrote before). I think the main problem is the mentality (too eager for quick success and quick profit), and whether there is good discussion with partners, which leads to the anchor text being too single and the scope of blog group building not being controlled well. Because resources were scarce in the early stage, and then there was a rush for quick success, which led to the proliferation of anchor texts that were single, and the corresponding keywords gradually disappeared. After that, I concluded that if blog group building is not done well, the side effects on rankings will be greater and greater, so be careful.
Targeted solution: List the keywords that need to be optimized, and derive long-tail keywords from these keywords. Don’t overwhelm blog group anchor text, just be appropriate. It’s better to use less than excessive, mainly friendly links. Just do this well, create a new way to build blog groups, increase blog content to increase blog weight, and don’t use a single article to create too many anchor texts. In this case, I think the probability of being punished will be much smaller.
Third, the problem of website templates. This is just a guess, I will tell you after the test is over. Choosing a template is very important. The previous Dongguan High and Low Temperature Chamber website had a poor template selection, which resulted in suboptimal keyword density and website update snapshots.
After participating in the Gu Baiyou Competition, my thinking has changed a lot. I have accepted a lot of new ideas, especially the content of the website. It must be kept updated. The more articles that are included, the better. Of course, the quality must also be ensured! Remember Although the words of a large client are not true, they are still commonplace. He said that the more web pages a website has included, the less likely it is to be beheaded. When I heard this concept for the first time, I felt it was refreshing. I always ignored the content before, but now I suddenly realized that inclusion does not mean ranking, but it will affect ranking. If a website does not have rich content, how can it give you a good ranking? So in the subsequent optimization process of Gubaiyoudm (www.gubaiyoudm.com), I insisted on updating it every day.
I hope this month’s experiment can confirm my guess. If there are results, they will be announced on the Dongguan SEO (www.pcliver.cn) blog as soon as possible.
Please indicate the name of the high and low temperature machine when reprinting: http://www.dgjingyu.net Qin Jian