QQ groups include comprehensive ones and group-differentiated ones. The group-differentiated QQ groups are similar to Baidu Tieba. The difference is that there are different QQ groups for the same topic, but there is only one Tieba for the same topic, and the traffic is relatively concentrated compared to the QQ group; except for the difference in number, the real-time nature of QQ groups is unmatched by Tieba.
In view of the strong real-time characteristics, QQ groups are more suitable for selling virtual products, which require real-time communication and packaging, and can attract buyers in a short time to complete transactions. The ideal products to use QQ groups for online marketing include website space and electronic products. Books, software, coupons, training services, etc.
How to find QQ groups of different categories?
QQ groups are published on Tencent's official website: http://qun.qq.com/ . The website supports keyword screening of QQ groups of different natures. For example, if you are looking for a stock QQ group, enter "stock" to search.
How to use QQ to promote website space business?
1. Go to Tencent’s official website to find the QQ group number of webmaster enthusiasts;
2. Use 1 QQ to add 10 groups and prepare 10 QQ. You can add 100 groups every day;
3. Share some practical space skills in the group, such as filing skills;
4. Send a space sale message to each member of the group independently and leave the URL;
The sales space must first be able to pass your own standards. Don’t think about how many customers you can win for a space that even you think is slow. In addition to quality, in this current situation where registration is difficult, Hong Kong spaces with good sales speed are still good.
How to use QQ group to promote beauty business?
This method is suitable for friends who have opened a physical beauty store, such as a small beauty and nail salon in a community.
1. Hire salespersons, each salesperson has his or her own QQ number;
2. The salesperson’s salary system is linked to the turnover. Not only does it have a target, but the more work you do, the more you get;
3. Search QQ groups related to beauty, such as "City + Beauty", "City + Weight Loss" and "City + Yoga";
4. Salespeople answer beauty questions in the group, or share their own beauty experiences to achieve the purpose of marketing themselves;
5. Once you gain trust, you will have a steady stream of friends in the group adding you and asking about beauty issues;
6. Prepare cash coupons for the salesperson to give as a personal gift to friends who consult;
This method is very suitable for integration into local websites for encouraging operations, encouraging local friends to do this. The local websites provide them with network support, including placing such QQ group numbers for promotion, and can also encourage them to try on local websites. Do some publicity to achieve complementary effects.
How to use QQ group to promote computer software?
Software such as stock trading and anti-virus software. They are all the main representatives of virtual goods. How can we successfully complete the sales of software through QQ groups?
1. Launch a trial version of the software;
2. Search for different QQ groups based on the software’s audience and join;
3. Sharing skills in this industry is similar to sharing beauty skills;
4. Provide netizens with the opportunity to try out a certain software;
5. If you are satisfied with the trial, you will buy it.
If you promote software in this way, you must grasp the practicality of the software, because word-of-mouth plays a big role in this form. Without word-of-mouth, it will be difficult for the software to achieve large-scale conversions.
How to use QQ group to promote training services?
With the popularity of the Internet, more and more institutions can provide online remote training, and of course there are also traditional classroom-based training institutions. The form of remote online training is nothing more than video or remote courses. It is relatively easy to promote online training on QQ groups. All you need to do is add a large number of groups, share training e-books on related topics, intersperse your own training advertisements in the e-books, and then wait for conversions.
If there is a classroom, students need to be encouraged to go on field trips.
1. Record high-quality training highlights;
2. Post these videos to websites such as Youku to share, and leave the college’s contact information behind the video;
3. After joining the QQ group, send group emails to members and share Youku videos;
4. While accepting consultation, the college encourages potential students to conduct on-site inspections before convincing them.
The recorded videos need to be of high quality to impress students with the urge to visit, which is the basis of popularity. If you rely on deception for training, you will not have a good reputation and will only force yourself to go to a dead end.
Thanks to Gougliang for his contribution