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Nowadays, all walks of life on the Internet pay more attention to SEO website optimization. Whether it is corporate websites, shopping malls, or portals, they are paying more and more attention to SEO. Then people who learn SEO optimization are gradually emerging on the Internet. on various websites. This article is written in order for beginners to have a better understanding of SEO and a more comprehensive understanding of SEO optimization. I hope it will be helpful to beginners of SEO optimization webmasters.
When beginners first get to know SEO optimization, they must have started to understand it from a few well-known websites. Well, I have been like this before, and I am also an experienced person. I also spend time every day on "Webmaster's Home-chinaz" "admin5" Wait for more authoritative websites to learn and maintain friendly communication with webmasters. Okay, enough gossip, novice webmasters are optimistic about the following points.
First, SEO optimization combined with website navigation
A good website navigation can bring a very good SEO optimization ranking to your website. Webmasters all know that website navigation is the main body of the entire website framework, just like the bottom layer of the pyramid framework sets off the life point of the entire house. One can imagine how important website navigation is? When establishing website navigation, try to use text as much as possible. It is better to use H tags to write. Try not to use pictures for navigation. We all know that search engine spiders prefer text. This will help guide spiders to crawl the article and crawl it. Get website information and create a website map. This will be more conducive to the crawling index of crawling robots, informing search engines which pages have been modified, the importance of each page, customized update frequency, etc. This will improve the efficiency and accuracy of indexing website content.
Second, perfect cooperation between website content and tags
(1) Website content: When it comes to website content, everyone thinks of originality. Yes, originality is the best. It is recommended that webmasters keep updating several original articles every week. There is no need for good writing skills, as long as the content is Just speak clearly. When website keywords appear in the article, you can use tags to link them, so that the entire website is interactive, which also allows spiders to read the information faster.
(2) title, keyWords, description h1, h2, h3, Meta Tags, Alt Tags tags
When writing the title, generally use brand words, followed by the keywords you want. It is best not to exceed 35 words. If there are more, it will not be read. When writing keywords, you can list your main keywords, or you can refer to Baidu and Google keyword tools to filter them. When writing articles in the future, you can write around long-tail keywords. When writing description, it is recommended to use relatively good language skills to connect the title and keywords to form a powerful sentence. When writing the H tag, pay attention to these three tags, h1, h2, and h3. The role of these three tags in website optimization cannot be underestimated. How to write the three tags? It is best not to place the H1 tag more than twice on the homepage. The main keyword appears in the h1 tag, the secondary keyword appears in the h2 tag, and so on. Remember: Do not hide the content in tags. Search engines for h1 tags are very sensitive. Hiding is cheating. This will be punished by search engines. However, there are exceptions to everything, and search engines are not gods.
Third, website framework optimization
Directory website frames are almost always written with div+CSS. Note: The frame <frame> makes full use of <noframes>. Search engines cannot read the content in the frame. When optimizing, it is best to add <noframes> </ / noframe > tag. The <no2 frames> tag is text that is displayed when preventing the browser from displaying frames correctly. When optimizing, you can include important text and content rich in keywords and key phrases in <noframes>. Convert dynamic web pages to static, because static URL addresses are easier to include. Do not use too many pictures and Flash on the website, which will affect the access speed of the entire website. At the same time, pictures and Flash will not be crawled by search engines.
Fourth, website internal links and external links
It is very important to make good internal links on the website. That is to say, make use of the keyword tags mentioned above and keep the content in each article with 3 to 5 different anchor text links. Personally, I think the more external links, the better. I'm afraid you don't have it. In advance, keep a certain percentage and add external links. Don't try to get rich overnight, which will make you dumbfounded. The external growth ratio is relatively stable at around 20%.
Fifth, good SEO webmaster quality and spirit are needed
To be a successful SEOER, you need a hard-working spirit, long-term endurance, and a sincere heart. Anyone who has ever been a webmaster knows that it is very tiring. You have to keep the content updated every day, and write original content from time to time. If you don’t have If you have long-term endurance and take it a day at a time, then give up as soon as possible. Add someone else's friendly link today and delete someone else's link tomorrow. This kind of webmaster can disappear from the Internet.
Summary: The above article is written by Xiao Dai to friends who are novice webmasters and SEO beginners. My literary talent is not good and my ability is limited. If I am not good at writing, please give me criticism and guidance. I hope that my novice friends will grow up quickly. , Novice webmasters really need to persist and persist to finish the SEO marathon of any website. These are all processes that every SEO webmaster has experienced.
At the same time, new and old webmasters are welcome to communicate with Xiao Dai and learn SEO on the same stage. ( http://www.jmss99.com/ ) Jamie Fashion Network-Xiao Dai, please retain the copyright for reprinting.
Thanks to wujijun1025 for his contribution