I work as an SEO for an Internet company, and I also run my own small website in my spare time. Although it is very tiring, I feel very satisfied when I see the website traffic increase and the popularity accumulate. In fact, my Internet skills can be said to be amateur level. However, after three years of operating the website, I have finally made some achievements. I don’t dare to show off the technical and theoretical aspects. Here I would like to share with you some small experiences in operating the website:
First, clarify the theme and focus of the website and focus on doing it well. It is impossible for a personal website to be as large and comprehensive as a portal. It must have a specialized direction and a clear theme of the website. If you are engaged in automobiles, focus on the content of automobiles, and do not add some games to distract your energy. Once the content is clear, you need to focus on doing it well. Focus means putting all your energy on one aspect and don’t look around. If you are making a car website and see many people paying attention to a novel website and then switch to making a novel, you will never succeed. of.
Second, you must be interested in and familiar with the business content of the website. Most webmasters can do this, but it is also very important. If you create content that you are not familiar with, you will definitely not be satisfied with users.
Third, you must be persistent in operating your website. Many webmasters, including me, get frustrated when the traffic fails to increase for a period of time after the website is launched, so they leave the website alone. This is often the reason for failure. I have seen many successful webmasters spend almost 5 hours a day updating content and communicating with users in the first half of the year. During this period, the website traffic did not exceed 3 digits every day. However, after half a year, a certain amount of content and After becoming popular, the traffic quickly exceeded 10,000. This is the result of persistence.
Fourth, we must continue to learn and improve ourselves. To be honest, not many individuals can succeed in running websites, but failure is not a bad thing. If you can learn and summarize the reasons for failure, you will quickly improve your abilities. Learning from other people's experiences is also helpful to your own abilities. I work on a car website. I am very familiar with the websites and moderators of several car forums that rank high on Google. Everyone will share their experiences candidly. , during the exchange, I felt that my website management capabilities had improved a lot.
Fifth, success can be learned but cannot be copied. Any successful website has different reasons for its success. The content of the website can be copied, but the popularity and user experience of the website cannot be copied. For users to habitually enter your website, your website must have something it needs and is unique. If the content cannot be very novel, you must be innovative in the strategy of operating the website. Based on our company's Take the Google promotion website as an example. Such websites on the market are almost the same, and it is difficult to make breakthroughs in content. So I put the discount information and the theme of the website at the top, so that if you are a customer, you can understand the website at a glance. With the theme, users can easily select customer service to learn about the business, so the website’s business volume increases quickly.
There is a lot of long-winded text written above, and the writing style is not good. I hope you can understand what I mean!
This article comes from Ronnie, the editor of http//google.teamtop.cn. Welcome to contribute.
Thank you helloworld123 for your contribution