Baidu gives priority to its own products, and Baidu knows the same thing. When you ask a question on Baidu, it is often the one that ranks first. Therefore, if the Baidu platform is used well, the traffic it brings to you can be said to be Continuously, the conversion rate brought to you by asking questions well is also very high. Today I will tell you: How I use Baidu Knows this function to bring user conversion rate! The focus is still on the Baidu search function!
First of all, before we ask questions on Baidu, we must first consider, what kind of words can bring a higher conversion rate? For example, if it is a logistics website, you can check the Baidu Index of the keyword. The higher the Baidu Index, the better. For example, if you enter: "Logistics Company" in the Baidu Index input box, you can see the Baidu Index of this keyword. It is about 1200 to 1800, which means that the popularity of this keyword is no problem. Then we can ask questions from the user's perspective. This combination of user questions is also very skillful! When you ask the keyword: "What is a logistics company?", the conversion rate is definitely very low, because people who search for this keyword on Baidu definitely don't know the logistics company and want to know about the logistics company. An understanding. Think about it, since someone who doesn’t understand what a logistics company is, how can he possibly deal with you? So I think you can ask this question: Which logistics company in Xiamen is cheap? Going one step further: Which logistics company is cheaper from Xiamen to xx? People who can enter such words usually have goods and want to find a logistics company, or they have goods in the future and want to find a logistics company. Let’s see how I asked the question:
You can see that I asked the question based on the keyword logistics company. From my title: "Logistics company from Xiamen to Jiangxi, which logistics company is cheaper from Xiamen to Jiangxi?" You can see that the word logistics company was repeated by me. I checked it twice. It seems natural, but it actually has a purpose. I wanted to increase the density of the keyword logistics company so that this question could be ranked first! When asking questions, you must pay attention to the naturalness of the sentences. Don't let others see that you are deliberately advertising. For example, many people ask questions like this: Logistics | Logistics company | Logistics enterprise. Questions like this do not look at the user's perspective at all. Think about it. When others look at it, they will wonder if it is an advertisement or if it was written out of boredom. Then it is best to add the purpose of asking this question in the question supplement. It is best to be more detailed. When answering the question, you can answer it yourself or ask someone else to answer it. No matter who answers, the content of the answer must be detailed. Don’t A few hasty sentences, and finally add your own link to the reference materials so that others can find you better!
At this time, many people may ask, I have added so many links and Baidu will not let me pass. In fact, it is like this. If you ask others to answer, you must call a higher-level account. The time and probability of passing are better. , an account with level 4 or above can only answer two answers with links a day. If you call an account with level 4 or above and the answer fails, congratulations. Your website has been targeted by Baidu. They were locked in a "little dark room". But it doesn’t matter. You can use Baidu’s own products, such as Baidu Encyclopedia, Baidu Space, and Baidu Search. These are all easy to add. I think Baidu Search is a better platform. Now let’s talk specifically about how Baidu Search works. You apply for a new Baidu account, then click Baidu: "My Knows", you can see Baidu Collections in the lower corner, and then click: "Add New Collections". At this time you can add your website title, URL and description are added, and then saved, the collection is completed. Finally, as long as you log out of the account, you can see the address of your Baidu collection. You can put that address into the reference material and you are done. Now it’s time for you to set it as the best answer! After selecting the best answer, be sure to ask others to help you vote!
Maybe you will feel dizzy immediately after seeing a lot of content above, so let me briefly describe the whole process for you: Enter Baidu Index → Select keywords → Ask questions from the user’s perspective → Use another account to bookmark your website → Write Good answers plus the search address → Answer by yourself or someone else can answer for you → Accept it as the best → Top it for better health
The article is originally reproduced by Xiamen Logistics Network: www.xmwuliu.net . Please indicate the source of the article. Thank you!
Thank you zyworu for your contribution