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Recently I saw that 263 classified information has stopped operating, or it could be said that Ganji.com killed it. In my opinion, this is not just news, it is the fact that time has proved some nonsense concepts. However, we grassroots webmasters can use their "power" to achieve our own world.
Melee and fighting with Chinese characteristics
Craigslist has become popular in the United States, and many people have copied it and moved it to China. If you are interested, you can Baidu this history. Now there are only three companies in the first line. However, if you have money, you can survive even if you lose money, but the second line is basically struggling. .
Craigslist makes a lot of money by relying on users to pay. However, China’s Internet environment lags behind that of the United States, and users’ awareness of paying is not that strong. Basically: it’s free, why pay? I think this way, too, so all the living elders claim: By cultivating users and cultivating the environment, we are confident of winning a potential N billion market. Big fish eat small fish, unless they can no longer play, they will not quit voluntarily, but the bosses see it as a thorn in their side, and they can spend money to make you disappear, which is called acquisition for short.
Times are changing, what matters now is quality
Let’s take a simple example. How popular was the video website in the past? How much investment did a certain company receive? After several years of shuffling, the second-tier ones are basically finished. Except for the boss, everyone else is trying to figure out how to solve the problem of burning money. This problem is like 6 homeowners chatting with beauties and playing online. Popcorn even pays the webmaster for affiliate advertising fees, as well as No. 1 Video and so on.
A dark horse that emerged during the shopping spree was Baidu’s Qiyi.com, which offers all high-definition videos. I don’t know what everyone else’s situation is like, but I’ll take myself as an example. After Qiyi.com came out, it changed my habit of visiting video websites. , Jiangsu Satellite TV’s If You Are the One and other entertainment programs I watch on Qiyi.com. Apart from other things, the video clarity of If You Are the One on Youku cannot be compared with Qiyi.com. Now I watch movies on these websites. After searching, it depends on which one has the highest resolution. Facts have proved that Qiyi.com has achieved very good results.
The elders are also cultivating the market and cultivating users for us.
China's netizens have never been able to live without Internet services. This must be attributed to the big bosses who hold the limelight. It is the products and services they provide that subtly change the consciousness and behavior of netizens. At least a little bit. Let netizens know that it is feasible to use the Internet, and at least they will not encounter Jack Ma's dilemma when doing business.
Grassroots webmasters should take advantage of the situation to build their own territory
No matter what, the environment is getting better and better now. What the big bosses do is not perfect, but we grassroots webmasters can choose a point and work hard to do it well. Because of our regional characteristics, we can still make money. For example, when I first started building factory websites, the most popular ones were the factory sections of Yideng.com and 58, both in terms of ranking and content. But later on, I created my own content and ran it on the ground. These are the big bosses. The content that cannot be obtained, as well as my services, are exactly the quality that netizens need. This is also my core. Over time, I have become the boss in terms of ranking and content. After three years of development , I have slowly accumulated customers, but of course I am not good enough.
And I am now making Weifang second-hand cars according to my own successful model. Now in front of me are Baixing.com, 58.com and Ganji.com, but the current situation was the same 3 years ago. I am currently contacting dealers to start operations. The market The feedback is that Baixing.com and 58 have gained a good reputation offline. This is only the current situation, and what I need to do is to seriously do better. It is only a matter of time before I can deal with them.
It is just a small section in the classified information website, which also illustrates the point that there are no plans, only changes. The plans made by the elders a few years ago may not be truly realized as planned in the future, but the model is set, and then based on Change and transformation are difficult.
Grassroots should seize the time and do it
In order to compete, the big bosses now basically buy Guanjianci from Baidu, but they will not last long if they do this, and they are not idiots. Throwing so much money to Baidu will slowly increase the habit of netizens. , once the habit is formed, it is very scary. Just like Baidu and Google, Chinese people are accustomed to using Baidu, so Baidu dominates the world. There are so many sections for classified information, just pick one and make it professional, and you can make money by combining it offline. I am implementing that concept now, but the overall understanding has also changed with practice compared with before. After all, I just started my career as a webmaster and my thoughts were simple.
The opportunity is at this moment. If you are a full-time webmaster with no skills, no funds and no brains, if you think it is feasible like my brother, just hurry up and implement it. Don't stay in front of the computer all day and fool around with life.
This article is provided by Ma Longlong, the webmaster of www.wf2sc.net . Please indicate when reprinting.
Thank you Ma Longlong for your contribution