With the rapid development of the Internet and the application of search engines, some companies, in particular, in order to better attract people's attention, always hope that their websites will be ranked in front of other similar websites and hope to be opened faster under the same network speed. web page, then we must consider how to optimize the website to achieve corporate goals?
Website optimization is a new technical term that has emerged with the development of the current network. It is also an effective means of improving web page opening speed and website ranking. Its most significant feature is: by analyzing website functions, web page layout, website content, and sources. The rational design of program code and other elements enables the website content and functional expression to achieve the best results that are user-friendly and easy for publicity and promotion, and give full play to the advantages of the website.
It is understood that most people who were engaged in web design in the past only knew how to design websites, but knew little about website optimization. Many people in the industry had no idea about website optimization. However, website optimization work is composed of many aspects of optimization. As an excellent website development engineer, you must not only master the optimization of website design and production, but also the optimization of website programming code. So how to optimize the website? I think the optimization of the website should be considered from the following two major aspects:
The web page encoding format uniformly adopts UTF-8 encoding format. Web pages created by domestic users generally use gb2312 encoding (Simplified Chinese), but gb2312 encoding is only suitable for Simplified Chinese web pages. With the trend of global economic development, we should choose an encoding format that can support any language and enable users in any country to see the normal state of the web page. In this case, it is very important to use Unicode (UTF-8) encoding. The web page layout uses div plus CSS. The biggest advantages of div plus CSS are: flexible layout, clear code, easy modification, very little redundant code, which separates the performance code and modification code from each other. You only need to change a few lines of code to change the web page to different styles, which is also convenient Search engines and search inclusions are not like large tables nested in small tables like pure table layouts. It is very troublesome to modify, and there are a lot of redundant codes.
Try to use static web pages for web pages, especially the home page.
Try to use html tags for page article lists. News titles and lists on web pages use to and tags, which can be easily included by various search engines and improve the ranking of the website. Manage the website's directory structure and effectively name web page elements. Create a site folder named in English. It includes folders for each column, picture folders, animation folders and other separate category folders, so that you can find the specific location of each web page element at any time when maintaining the website.
The content of the website must be high-quality and appropriately updated. Timely and appropriate updates to the website content will help search engines perform regular retrieval and snapshot updates. It will also increase readers' desire to read, thus increasing the website's click-through rate and greatly increasing the website's visibility and reputation.
The author’s personal space in the hospital for removing body odor