Yesterday I wrote an article "Grassroots webmaster: Who changed my external links? Practice reveals the truth". It was very popular among netizens, and the number of visitors exceeded my imagination. It talks about external links, and today I want to share some insights, because both external links and internal links are very critical factors in SEO optimization. The title of the article is "Grassroots webmaster: I have the final say on my internal links!" Haha, there is. Be creative, I hope this article will be as loved by netizens as the previous article.
I have the final say on my internal links. Internal links are one of the most critical factors in website optimization rankings. A reasonable empty link structure within the website can improve search engine inclusion and website weight. Compared with external links, internal links (the content of your own website links to the internal pages of your own website, also called intra-site links) are also very important. Since it is a content link on your own website, it is not as uncontrollable as an external link, because the external link is likely to be unstable and will be deleted from time to time. Everyone has encountered this situation.
Regarding internal linking, since it is us who make the decision, of course we have every reason to do it well, so how do we do it well? There are many methods, but the principle is one, which is to link the content of the website to each other through keywords so that The entire website content is naturally linked like a network. Whether it is long-tail words or target words, whether it is internal pages or column pages, they are all linked according to this principle. Even the website map we often say is a good internal link site. The site map helps improve the efficiency of search engines in crawling and indexing the website, and is conducive to the inclusion of the website. A good internal linking strategy can drive your website's rankings. Many friends try their best to build external links when doing optimization and promotion, but ignore the internal links. When the number of external links drops, they become very anxious. However, as everyone knows, you can completely control the internal links.
Internal links not only help deliver PR and average the authority of web pages within the site, but can also improve user experience, increase PV, and increase visits. Internal links such as related articles, popular articles, latest articles, etc. can easily improve the user's access experience. The more excellent internal links deployed, the greater the chance of the page being clicked, and the more obvious the increase in PV will be. I have the final say on my internal links. Now everyone understands the importance of internal links. It’s time to start building your website’s internal links.
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