When I started promoting SEO soft articles, I was very silly and naive.
I thought that as long as my articles were well written, they would naturally be reprinted, so I started writing and wrote more than ten articles about industry knowledge, selection and solutions in one go. I secretly posted it on my blog, and began to secretly imagine how much profit I could get from being reprinted, and maybe it would also bring in potential customers.
In one or two days, let alone reprinting, the number of people who read it was only in single digits. It is not included in search engines at all. After being disappointed, I gradually began to understand that what I was building was an OA industry website, which was oriented to enterprises and had great limitations and pertinence. For this industry, it does not mean that your original writing will be useful if it is more original and good. As we say, "content is king", because competitors and industry insiders will never help you reprint it, and some will immediately plagiarize it. You also need to delete the link in your text or replace it with your own, which is very helpless.
At this time, I began to fully understand that SEO is also divided into industries, and not all rules are suitable for all industries. Based on a period of analysis, I divided SEO into several categories and planned soft article optimization according to the categories.
1. Public welfare service SEO (for the group: everyone)
For example: tutorials, knowledge
This type of SEO soft articles is relatively easy, mainly because it targets a wide range of groups, has low profitability, and has high credibility. As long as they think that your writing is good, valuable, and has gimmicks, large and small media and ordinary people may help you promote it. So you have a natural and solid backing. At this time, you only need to focus on the article itself.
2. General industry SEO (for groups: the public)
For example: computer industry, food industry
The common industry target group facing the public is huge. At this time, your promotion method needs to change. Use humorous and catchy words and people will naturally help you promote them. Of course, these phrases must be irreplaceable, such as listening to them before. A joke I heard: Two people were crossing the road, and the red light suddenly turned on. A saw that B was about to run through the red light, so he shouted: "Light! Wait for the light, wait for the light!" Mr. B turned his head in confusion and cursed: " You thought you were the only one with Inter!"
This joke helped create publicity for Inter, and it is irreplaceable publicity. If you can do it, there will naturally be many people to help you promote it.
3. Commercial SEO for enterprises (for groups: a small number of people)
If the group you are targeting is very rare (like when I am working on an OA system for enterprises, neither industry friends nor customers can have such a sense of humor, and it is useless to write funny things, haha), don’t be discouraged at this time. The problems faced by your competitors are also difficult. At this time, on the one hand, you need to strengthen media investment, and on the other hand, do not expose the business purpose too seriously. You can write some biographies of celebrities who created this industry, industry development trajectories, etc.
Or, when writing an article, use a neutral tone to judge several industry leaders, and mention yourself by the way. As long as the name is good and the search volume is large, your competitors will help you reprint it. Of course, the premise is not to criticize others. Worthless.
Solemnly declare: This article is contributed by OA Office System ( http://www.10oa.com ) sara. Please retain the author's copyright when reprinting!
The personal space of the author oa encyclopedia