As the Internet becomes more and more popular, various websites on the Internet emerge in endlessly. However, how to optimize and promote the website to improve its website ranking has become the most troublesome thing for webmasters. The following is about Let me briefly discuss my personal views on this issue.
1. Do a good job in site optimization
1) Optimize the UI user experience. Personally, I think this point is more important. No matter how good the content is, if the website ignores the user experience, such as a large number of advertisements, insufficient user-friendly search engines, unreasonable layout, etc., sooner or later it will be a waste of water, and visitors will gradually lost. This prevents the loss of visitors.
2) Ensure daily updates of the website. Make sure the website is updated every day, so that Baidu Spider can crawl your web page information. For example, I believe that no one will want to get close to someone who has not taken a bath for a long time. In addition, the updated content should be original articles as much as possible. Only original articles will be easier for Baidu to include and crawl. This will help increase Baidu inclusion and search rankings.
3) Make good internal links on the website. Through this, the tightness within the website can be improved and the PV traffic of the website can be increased.
4) Do a good job in keyword optimization. In fact, it is based on the positioning of your website. For example, if Zhike.com is positioned as a mobile phone text message encyclopedia, then the keywords can be set in the text message encyclopedia, funny text messages, humorous text messages, birthday text messages, holiday text messages, etc. After selecting the keywords, it is time to set The density of keywords, whether it is the home page or the inner pages, try to ensure that the keyword density is kept between 2%---8%. This also ensures the crawling of Baidu Spider.
2. Do a good job in off-site promotion
1) Make friendly links. If possible, find some high-quality websites to link to each other, so that visitors from other websites can click on your website link and come in. In addition, it can also be beneficial to Baidu spider crawling. The more external links, the greater the chance of being crawled. big. As a reminder, be sure to find some high-quality websites. One high-quality website is equal to dozens of low-quality websites.
2) Increase external links and promotion. I believe everyone should understand this. In fact, it is to make full use of this Internet platform, post some topics on major websites and forums, and embed links to your own website. In addition, you can use the columns of various search engines to post promotions, such as Baidu's Encyclopedia, Know, Tieba, etc.
3) Cooperate with various search engines. For example, Baidu Open Application has reached a cooperative relationship with Baidu through technical development to make your website unique in the search list, thereby attracting visitors to click to enter your website.
To sum up, in fact, optimization is to follow this principle: let users find the answer to the question on your website--let users think of your website when they think of this question--let users think of such questions. You can go to your website to find it.
The above is just my personal opinion, I hope it can be helpful to everyone. The article comes from [zike.com: www.zk008.com], please indicate the source when reprinting. To find all kinds of mobile phone blessing text messages, please go to Zhike.com.
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