Site and domain are the commands we pay most attention to when optimizing our website. If nothing else happens, if the site is a URL, if it does not appear in the first place, we will judge that it has been demoted. In fact, this situation is rare, because many websites have been reduced from over 10,000 to single digits. Site You will still find that the URL appears first. Therefore, site and de-emphasis are not completely corresponding. On the contrary, just because the site URL appears first does not necessarily mean that there is nothing wrong with the website. So what if such a problem occurs in the domain? Is it the same as the site? If not, what is the reason why the domain is not the first?
As we all know, Baidu’s search results are ranked according to weight. If domain is not first, is this a sign of being demoted? Although many people think that domain is just for querying external links, which does not have much practical significance. As long as the keywords are still ranked, snapshots and external links are not the main factors. But do you see this approach when you see a website with over 10,000 traffic in a day?
At first, I thought so too. After all, when querying external links, we only get the results of external links, which have little to do with keyword rankings. For example, if you check the domain name of Webmaster.com, and after searching, you find that the URL result of Webmaster.com does not appear in the first place, that is because the weight of Webmaster.com is unquestionable. If you still don’t believe it, you can domain NetEase 163, and the result is the same, so this proves that the weight is not affected by the domain ranking.
Sometimes you will find that the domain of the friendly link is not on the homepage. This is actually abnormal. As long as you check the keywords, you will find that the ranking of all keywords has been lowered. After checking the information, I learned that as long as it is a new website, once such a problem occurs, the ranking will disappear immediately. However, this will not have much impact on the old site. After a few days, it will be back to normal. However, for the new site, it may not be able to slow down in the short term.
Through the above analysis, for new sites, if the domain is not first, you must be mentally prepared. The instability of external links will directly affect the ranking of the website. Let me mention here that if too much content is collected, or there is a problem with friendly links, or there is a space problem, the domain will not be on the homepage. Even if the site results are in the first place, snapshots, keyword rankings, etc. will not be able to keep up. If this problem is corrected in time, the domain results will still be converted to normal. It's just a matter of time, but if you're unlucky, it's possible to wait a year.
Once your website's Baidu domain results are not in the first place, don't take it lightly, patiently analyze the problem and solve it, Baidu will eventually let you go. Maybe after improvements, Baidu will pay attention to it, and its ranking may rise. Webmasters must always pay attention to their own websites.
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