There is a joke in the circle of webmasters: What is the first thing a webmaster does when he wakes up every day? Go to the toilet? No! Get dressed? No! What is that? The answer is: look at Baidu rankings and inclusions! Although it seems nonsensical , but it truly reflects the situation of most individual webmasters. Concern about Baidu's ranking and inclusion has really become a required course that webmasters care about most every day. However, even if we have such enthusiasm and concern for it, Baidu will make big moves from time to time and demote your website's ranking. The keyword ranking of the website will plummet, which makes every webmaster heartache.
Faced with this situation, some webmasters want to reason with Baidu, but this idea is doomed to be unrealistic. The correct attitude and method is to acknowledge reality. After all, Baidu's actions are based on algorithmic rules and are not punishments without reason. What the webmaster should do is to accept the reality, consider how to quickly find the problem, and be targeted and prescribe the right medicine is the key to solving the problem. The faster the solution, the less losses and impacts, and the website can get on the right track of development as soon as possible.
Targeted is the key to solving the problem of website being demoted. This seemingly simple word actually includes all the solutions: "Some" means to find out the reasons why the website is punished and demoted, and to find out what may lead to this. The specific problem of the situation; "Targeted" is to address this kind of problem, according to Baidu's latest algorithm rules, "do what it likes" and make corresponding remedial measures, in order to restore the website's ranking in a short period of time. Specifically, when we encounter the punishment of a website being demoted by Baidu, we must start from the following three aspects to be targeted:
1. Carefully conduct self-examination to find out the possible reasons for demotion.
Baidu has punished the website with a downgrade but will not give any notice to inform the reason. Therefore, it can only rely on its own analysis and self-examination of various elements of the website to find the possible reasons for such punishment. This is the implementation of the policy. Prerequisites and keys to remedial measures. Generally speaking, there are the following links that are most likely to cause problems: 1. Content: collecting a large amount of highly repetitive content and being judged by Baidu as a garbage site may lead to a reduction in rights; 2. Friendly links: if the website in the friendly link exists, it will be deleted. Baidu's punishment may cause you to be implicated and suffer a demotion; 3. External links: If the number of external links fluctuates greatly in a short period of time, it is often caused by mass-sending software that mass-sends soft articles that are deleted in large numbers after they are published. They will be considered as the object of investigation and their rights will be reduced to determine whether there is cheating. The website elements involved in these reasons are often the problems that cause Baidu to downgrade the website. You should carefully analyze and find out whether there are similar problems in your website to find the right direction for the next step of implementation.
2. Seriously remedy the situation and prescribe the right medicine according to Baidu algorithm rules.
Through self-analysis and finding the reasons, we can find the problems in the website that are most likely to lead to demotion and punishment. The next step is to carry out targeted remedies for these problems. Among the remedial measures, we must also pay attention to following Baidu's algorithm rules to prescribe the right medicine to suit the situation. On the one hand, it is necessary to use more high-quality original content to fill the website, so that Baidu can obtain fresh and high-quality content information from here; on the other hand, to improve the quality of friendly links, it is not only necessary to eliminate those who are punished by Baidu To increase the number of friendly links, we must steadily increase high-quality friendly links, and pay attention to maintaining the frequency of increases at a stable level; finally, we must put an end to the method of using mass-sending software to create external links, and screen out some forum platforms with high weights, and place them on According to certain rules, a certain number of external links are added every day to drive the inclusion and weight of the website. While prescribing the right medicine, insisting on the implementation of these remedial measures is the key to helping the website get rid of the penalty quickly.
3. Strive for excellence and build high-quality websites is the long-term solution.
Especially when a website encounters a downgrade for the first time, it needs to attract the webmaster's attention. This is tantamount to Baidu sounding an alarm for the construction and development of the website. After all, our domestic websites are inseparable from the traffic impact of Baidu, the largest search engine in Chinese. We must build the website around its requirements and cannot think of technical deception, otherwise we will face greater risks. , may cause the website to be completely K, making the rescue more difficult. We should pay attention to this kind of warning bell sounded by Baidu, find the problem in time, and while eliminating these inappropriate practices, pay more attention to the road of high-quality website building, by highlighting high-quality content and high-weight friendship in the process of website development. links and high-quality external links, etc., to comprehensively improve the SEO optimization level of the website, avoid possible risks in website optimization to the greatest extent, and allow the website to obtain a high and stable weight in Baidu’s evaluation system, which can not only reduce similar The risk of being punished can also benefit from good optimization effects, so that the website can continue to obtain better rankings, snapshots, and inclusions. This article was originally published by TV Drama Download Network, http://www.hua2008.com , and is reproduced in A5 format. Please indicate
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