Webmasters should have discovered that the Baidu snapshots of most websites have been rolled back, and the dates of most snapshots are still on the 22nd. Things have to start at the end of April. It must be the 26th. During the daily site visit of Tang Fang Photo Special Network, we discovered that the homepage snapshots of several sites under the rrenti.com site in Baidu were returned to the 28th. I was shocked, because generally speaking, if the snapshot stops updating or is rolled back, it means there is a problem with the website, which means that it will be punished.
After panicking for a while, I rationally analyzed and found that most of the Baidu snapshots of the website were reverted, and most of them were back to the 22nd. So far, they are still snapshots from the 22nd! Some websites are from the 30th. The snapshots are back to the 22nd, and the times are different! But the results are similar, that is, most of the website snapshots have gone backwards.
In the past few days, I have learned more about Baidu snapshots: Baidu snapshots have a matching collection time for each included page. Normally, the homepage of a high-quality website will update the snapshot of the previous day every day. For example: today is May 3rd and the snapshot of May 2nd will be displayed. Baidu snapshot rollback refers to the regression of Baidu snapshot update date.
During the past few days of observation, the Comrade Fallen Sky community discovered the following very interesting homogeneity phenomena:
1. The phenomenon of Baidu snapshot rollback occurs concentratedly at the end of April, mostly from the 24th to the 30th;
2. After the snapshots of a small number of websites are rolled back, the webmaster will automatically restore the snapshot updates without making any adjustments.
3. There are phenomena indicating that the snapshot dates of Baidu snapshots are different in different regions.
4. In addition to your own website, there are also many websites where Baidu snapshots are rolled back. Most of the snapshot rollback dates point to around April 22 and 23.
5. This rollback phenomenon only occurs in Baidu snapshots, and is normal in Google, Sohu and other snapshots.
Based on the above phenomena, Tang Fang Photo Special Network suddenly remembered a rather special time for Baidu - April 20th!
We all know that it was on this day that Baidu announced the release of its Baidu Phoenix Nest plan. To release such a huge Phoenix Nest plan, Baidu will definitely need to spend some time adjusting the configuration accordingly. This is easy to understand and not surprising. In addition, based on Baidu’s earlier plans and the postponement of Baidu Fengchao’s release date and plan, we can find that it is now the planning stage for Baidu to “actively guide customers to use the search promotion professional version”.
Based on the above two considerations, the webmaster of Chuotian personally believes that the recent Baidu snapshot rollback phenomenon should be part of Baidu’s internal adjustments. Webmasters do not need to worry too much, at least for now!
So why is there no need to worry at least for now? First of all, the Fallen Sky Gay Community found that there are long differences in the snapshot rollback and recovery of different websites. A small number of websites returned to normal after only one day of snapshot rollback, while most websites have not yet recovered. In view of this, Comrade Fallen Sky recommends that webmasters: From the perspective of reasonable website construction, actively build high-quality websites and abandon excessive optimization; in addition, in order to better "guide" customers to use the search promotion professional version, what guidance strategy will Baidu adopt? It deserves our attention. During this period, Baidu does not rule out the possibility of modifying or adjusting the search algorithm.
The last thing to note is: In fact, we do not need to focus too much on Baidu. It is said that things must be reversed when they go to extremes. Personally, I think it is crucial to build your own website in a down-to-earth manner.
This article was submitted to admin5 by the Tang Fang Photo Special Network (http://www.rrenti.com). Please indicate when reprinting.