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Note: The article is excerpted from the 22nd day of "31 Days to Build a Better Blog", compiled by Xu Cen
Today’s task: Affirm the value of readers
Pick one or a few of your current readers and suddenly, without telling them, show your recognition of their value and set them apart from other readers.
why this is important
Most blogging tutorials focus on telling you how to make your blog stand out, but there's a way to do the opposite: make your readers stand out too.
When you affirm certain readers on your blog, the impact can be profound. Especially two types of people:
1. The chosen people - first of all, and the people who will obviously benefit from it are the people you selected. When these people are often mentioned by you, they will naturally have the feeling that they are valuable on your blog and that they are part of your blog.
2. Other readers - In my experience, when you openly express your appreciation for a reader and affirm his value, other readers will also feel the encouragement. Because your behavior tells them that although you only affirmed one or two readers, it shows that you value the readers.
How to affirm the value of readers
There are many ways to show that you care about your readers, let me share some that I use often:
1. Highlight their comments – Sometimes a reader’s comments can be insightful, so why not add their comments to the article and give the reader credit?
2. Write an article recommending their blog - to readers who often leave insightful comments, visit their blog, and then write an article commenting on their blog.
3. Encourage your readers to comment on the reader's blog - write a blog post, and then provide an article on the reader's blog to encourage your readers to visit and leave a reply. It will be more effective if you can close the comment blog for this article on your own blog and tell everyone that you have left a comment on the reader's blog.
4. Give readers the opportunity to promote themselves - for example, on my photography blog, I provide opportunities for photography enthusiasts to display their photos. Another time, I wrote an article asking readers: Do you have a photography blog? Then hundreds of readers left their own links.
5. Best Readers of the Week - Pick out the most active readers this week and promote them in the article.
6. Organize activities and competitions - Friends who are familiar with PRoblogger should all know such a project - group writing - I invite several readers to write on a certain issue on their blogs, and then leave each other's comments in the article. Article link. This activity brought huge traffic to each other's blogs. Similarly, you can also do the same thing, such as holding contests, blog carnivals, etc. In short, anything will do as long as it gives readers an opportunity to promote themselves.
7. Conduct a “poll” and compile the opinions into an article – write an article over the weekend asking readers questions, then the next week compile the readers’ comments into an article, add your own insights, and Highlight a few insightful comments and affirm them.
8. Invite others to write articles as guests
No readers to choose from yet?
For some newly established blogs, it may be difficult to find such readers because there are not many visitors themselves. Then you can write a post about another blog in the same niche as yours.
Today’s tip
5 additional ways to express your affirmation to your readers
1. Interview a reader - This method is especially suitable if your reader is an expert in a certain field. In my photography blog, I conducted interviews with some experts.
2. Tell us about yourself – write an article that you hope readers will introduce yourself to. Many forums have such a new member introduction section, so why don’t we introduce this method to blogs?
3. Gravatar - Differentiate readers from each other by encouraging them to sign up for Gravatar and display their avatars.
Create opportunities for readers to showcase their expertise – On my Twitter blog, I asked some readers a few questions and compiled them into a blog post. You can check out an example video I made.
Article source: Xu Cen’s private land (please indicate the source link for reprinting)