Presumably many people doing SEO have encountered websites being K. The website we worked so hard to optimize suddenly got K. This kind of feeling can only be understood by friends who have been K. Unless you have done everything. Dumpster. So, what should we do when the regular website we built with care is deleted? What mentality do we need to have to face the website being deleted?
1. Don’t be happy with things, don’t be sad with yourself
As the saying goes: Only with a good attitude can you achieve a good future. In life, you must have a good attitude to withstand pressure and accidents from all directions, and not to be happy with things or sad with yourself. This is even more true when it comes to website optimization. Who is in charge of the ups and downs of the website? The ups and downs of rankings, no matter how well we do the optimization, it doesn't count because the search engine is not run by us. Most comrades who do SEO check the inclusion and update status of their websites on search engines every day. They often find that the homepage of the site is missing. What’s more serious is that the entire website has been plucked. At this moment, most people must have They may feel excited or flustered, especially novice friends. Therefore, we must maintain a good attitude to avoid getting into trouble.
2. Stay calm and analyze carefully
No matter what happens, you need to be calm. Don't get excited. You need to be calm and calm down to find out the problem. Only by finding the cause can you solve the problem better. Don't treat a headache with a headache. Everything has a cause and effect, so we need to carefully analyze the reasons why the website was hacked and what caused the result. First of all, we can pay attention to the overall situation and be sure to stay calm, because many times the homepage being hacked is temporary. For example, if the homepage disappears today and will come back tomorrow, you can also go to major SEO forums to see if everyone’s website has this problem, or it may be caused by the search engine changing its algorithm. If the website does not come back for a long time, it is enough to indicate that there was a big problem when optimizing the website. Did you use any cheating methods to optimize the website? If so, you need to correct it immediately. You can’t make one mistake. Make the same mistake again.
3. Find problems and correct them
Only when the crux is discovered can the disease be cured. As mentioned earlier, we need to analyze it carefully. After analyzing the problem, we must correct it. Only then can we solve the problem of website being K. Take myself as an example. The website I have been optimizing some time ago was K. At that time, I was still quite confused and panicked. Then I made a general analysis and found that it might be caused by the following reasons:
First, when writing website articles, too many target keywords and long-tail keywords are injected into the content, and all relevant text points to the homepage, and there are keyword anchor texts in every direction of the website pointing to the homepage, and the website structure can be optimized. If all the places are optimized, it is likely to be judged as over-optimization.
Second, because I am lazy, I use mass-sending software to mass-send articles with links in large quantities to major classified information and blog sites, and search engines will judge them as cheating.
Third, the server is unstable. The server I bought is very unstable and often cannot open the website.
Fourth, modify the title and tags of the website, and change the website pages.
The above is my own analysis after my website was K. These are likely to be the reasons for search penalties, because these are very unfriendly to search engines. Of course, there are many different reasons, which all need to be based on It depends on the situation of my own website, and I made corresponding measures and adjustments based on these reasons. At the same time, I insisted on updating original articles every day and importing some high-quality friendly links. After a while, the homepage of the website came back, and it is still slowly coming back. Recovering.
Many times, if a website is really hacked, first of all, don’t blame the search engine. More often, we should first consider whether we have improperly optimized it ourselves, so don’t speculate and try not to use black hat methods to optimize the website. It’s better to run the website honestly and optimize as a human being. Being down-to-earth is the way to go. If you think you are smarter than search engines, then you are not far away from being K.
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