Some time ago, I heard that Foxconn, known as China's largest sweatshop, was going to introduce millions of robots to replace workers. At that time, I was lucky that I didn't work on Foxconn's assembly line. Fortunately, I chose the SEO industry, otherwise I would have faced the possibility of being replaced by machines and laid off. But it didn’t last long. In fact, there is also an amazing software in the SEO world, which is an external link tool "Lightyear External Link Mining System 2.0" recently launched by Guoping Research, a top domestic SEO expert. Although I have no use Yes, but I've heard of it. It is said that using this software, in terms of efficiency, 5 people using 20 computers can at least surpass the current external link team of 300 people. A set of software can replace at least 50 external link personnel. After seeing such a powerful external link tool, if you are still an external link specialist today, I wonder if you have sensed a serious crisis. Looking back, let's take a look at what tools we still have in our SEO work today, and which tools cannot replace our work. From automatic website building to automatic collection of articles, automatic fake originality and automatic publishing, to now such sophisticated external link tools, judging from this situation, the tool has the potential to steal people's jobs. So today I am not here to exclaim, don’t let tools replace you. So how do we find our core competitiveness and maintain our human advantages without being replaced by tools? Let’s listen to my analysis below.
First, let’s look at the famous foreign philosopher Pascal’s description of man. Man is just a reed, the most fragile thing in nature, but he is a reed that can think. It doesn't take the entire universe to take up arms to destroy him. A breath or a drop of water is enough to kill him. But even if the universe destroys him, man is still infinitely nobler than the thing that kills him, because he knows that he is going to die and the advantages that the universe has over him, of which the universe knows nothing. Therefore, all our dignity consists in thought. I believe that if you understand this sentence, you will understand the core competitiveness of people towards tools. That is, people have thoughts, but software has no thoughts. No matter how powerful the software is, it still needs people to operate it and inject soul into it.
So when and where do our thoughts show up? As the saying goes, "If you don't think about the overall situation, you can't think about a domain." Then we have to look at the problem from the perspective of website operation. Where is the positioning of the website and what is the strategic development? How to make marketing. These are things that software can never do. It can also be said that we are competing with software in a differentiated manner. To put it simply, we can do things that software cannot do. For example, advertising copywriting tools cannot be used for writing, and art software cannot be used as a substitute. In fact, just like the new concept of external links in the previous article, we need to make external links that are clicked by people. To make links that can bring direct traffic, we need to have active external links. For example, I gave four examples of links to guide traffic. External link tools can send external links, but they cannot send external links that guide traffic and have active external links. At this time, human thinking comes into play.
In fact, in this era of knowledge economy, when intangible assets are more valuable than tangible assets, soft technology must be more valuable than hard technology. So we no longer need to be overly obsessed with these SEO techniques. The most important thing is to be able to do marketing. I think back when our country had just implemented a market economy system, it was an era when product supply was small and demand was large. In that era, there was basically no need to advertise when selling products. But today, today is an era when Chinese production is popular around the world, and there is serious overcapacity, so those who do marketing are better off than those who do technology. Marketing stood at a higher level than website operation back then, and that is something that tools can never replace. So today I am here to advise you not to be overly obsessed with these SEO hard technologies. In the future, I believe there will be more software similar to Guoping Guangnian External Link Mining System 2.0 to make it easier for us to do SEO. I believe that the SEO hard technologies in the future will change. To put it simply, it may be just operating a few software. And we should learn more about how to do product marketing, brand building, copywriting and other soft technologies. There are not many secrets in the development of SEO technology today. The real biggest competition in the future will never be in more technical competition, but in the soft technology competition that I mentioned later, that is, website positioning, strategy, and brand building. , marketing and other soft technology competition.
Final summary: What is introduced in this article about not using tools to replace you is not only to find your own core in tools so that the competitiveness cannot be replaced by tools, but also reflects the fact that we will not be replaced by tools in the future competition. Instead of staying in the competition of hard technologies, we need to learn more soft technologies. I hope everyone will pay attention to the soft technology I mentioned after reading it. The content of the article is originally provided by Shenzhen Patent Application http://www.zltbrand.com/. Respect the originality. Please indicate the source when reprinting. Thank you.
Editor-in-Chief: Yangyang Author’s personal space at Mutton Sheep Breeding Network