In the daily site operations of webmasters or SEOers, we often obtain SEO information or knowledge through websites, blogs, and other forums, but when we absorb this knowledge, do we seriously think about whether this point of view is correct? of. Some wrong ideas will not only stop our work in place, but may even cause dissatisfaction with search engines and lead to punishment by search engines. Then we need to penetrate the fog and see clearly the essence of SEO. Here the author would like to share a few common mistakes we make in daily optimization, hoping to help everyone understand SEO.
1: Algorithms are not everything, user experience is king.
I don’t know since when many “masters” began to emerge. Whenever the rankings of keywords changed, they would jump out in forums, blogs, etc. and shout “the algorithm has been updated.” The remarks of these so-called "experts" seem to be true. In fact, as long as you think about it seriously, you will find that these are fallacies. As a large search engine, will it modify its algorithm so frequently? Search engines modify their algorithms mainly for the sake of a more user-friendly experience and to reduce SEOer’s cheating methods. Even an SEOer with many years of experience would not dare to easily infer search engine algorithm changes. As a real SEO, we cannot just blindly seek the best algorithm. We should start from the aspect of improving user experience, because this is the real purpose of SEO.
2: Exchange links and only look at PR
I don’t know if everyone has this experience. When exchanging friend links, many webmasters are obsessed with the size of the PR. In fact, as Google launches the Chinese market, PR is already useless for building Chinese websites, and its influence is getting lower and lower. On the contrary, Baidu's weight is becoming more and more important. In fact, even if your site's PR is very high, it will be of little use if the snapshot, inclusion, and ranking are not good. It is true that when we exchange friend links, some sites have high PR and high overall quality, because the algorithms of search engines are actually similar, with the main purpose of improving user experience. , so if it ranks well in Google, it may also rank well in Baidu. I once exchanged links with a site that had good rankings and included me, but the other party’s reply was that my PR was too low. I was immediately depressed. Come to think of it, I guess this is also a webmaster who only pursues the best. PR. PR is currently only a reference of little value. I hope that webmasters will not just focus on PR and ignore other information on the website.
3: You don’t need too much theory, what you need is practice
Many people who are new to SEO spend all day in forums, blogs, and websites learning how to do SEO without actually doing SEO. In fact, this is a wrong understanding. The SEO industry is an industry that pays great attention to practical skills. You’ve read the theory hundreds of times but haven’t actually practiced it once. We can't just listen to other people's opinions, we must also gain our own experience in the SEO process through practice, because only in this way can we make real progress.
Only by looking through the fog and looking at the essence can you have long-term luck on the road of SEO. If it is limited to a certain range, you will only lose your way in the end. The author will simply share a few common mistakes we make on the road to SEO, hoping it will be helpful to everyone. This article is contributed by Ningbo Decoration Network http://www.0574zsw.com . Please indicate the source when reprinting, thank you!
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