We know that SEO is an emerging industry that has only developed in China in recent years, and is now entering a stage of rapid development. Internet companies ranging from large to small SEOers, all want a piece of this pie. And what will SEO look like in the future?
Let’s first talk about Internet companies in various cities. Although these companies do SEO, they are often based on website construction, and their business extends to providing SEO optimization services to customers. In other words, these Internet companies only regard SEO as a service, not their main business. In these companies, there is often only one department engaged in SEO, and there are several SEOers who are dedicated to doing this, but there are very few who can really focus on this aspect. Although website optimization is lucrative, it is not as stable as website construction. Because SEO is full of uncertainties every day, it is necessary to study the latest algorithms of search engines every day. In terms of website construction, it will be slightly simpler, at least compared to SEO.
The Internet companies mentioned above are companies that integrate website construction and website optimization. Now let’s talk about technology companies that are purely engaged in SEO. The author has recently come into contact with some of them, but I see a common feature among these companies, that is, there are only two or three "core SEOers", and the others are just fill-in. In other words, among these companies, there are very few people who truly master SEO technology, and some even have only one. In this case, the team's competitiveness will be very weak, and it may not be able to get twice the result with half the effort. The reason why I say the above paragraph is because most of the people who can really do technology now are not good managers. Why do I say this? Because the company always regards those SEO technicians who are very good as the leaders of the optimization team. But what these leaders don't know is that there are many technical people who are only interested in SEO and don't care about things other than SEO. Therefore, the competitiveness of such Internet companies is also at a disadvantage and lacks competitiveness.
Finally, what I want to say is that the backbone of the domestic SEO industry-personal SEO groups
In the domestic SEO circle, there is a group of people who contribute their enthusiasm to this industry. Yes, these are some individual SEO enthusiasts. These people often have their own personal websites first, and then slowly enter this industry. These people are purely technical and do not have too many restrictions like Internet companies.
Therefore, on the homepage of these small webmasters’ personal websites, we can always see announcements about website optimization orders. It is because there are more and more SEO webmasters like this that the popularity of urban SEO in China has finally formed. Everyone wants to have a place in the urban SEO circle, so the competition is becoming more and more fierce, but this can stimulate people's potential more.
Like the Internet companies introduced above, these SEOers also have their own shortcomings. In the author's opinion, many of these SEOers have excellent skills, but many of them are often fighting alone, and their time and energy are saturated. If we can bring everyone together and do it together, I think this should have very good results.
Because in this case, people who are purely technical can often produce more sparks when they come together. The above is what I know about the current status of the domestic SEO industry. What the future of domestic SEO will look like is worth pondering. A big reason for the rapid rise of the domestic SEO industry is that the importance of search engines has become increasingly prominent. Many businesses want to get a good ranking in search engines and do successful online marketing. However, companies did not pay enough attention to this aspect in the early stage, which directly led to the current situation of swarming in. There are also quite a number of companies that go directly to bidding when SEO fails. In this case, the price paid is undoubtedly quite high.
In fact, there is another reason for the optimization of corporate websites, that is, the websites of these companies are often not based on search engines and user experience, so now so many websites need to be optimized. However, as far as the Internet company where the author works is concerned, in terms of website construction needs, current customers will ask for a corporate website that is conducive to search engines.
Therefore, the author makes a bold guess that in the next few years or decades, more and more companies will consider SEO when building websites, so there should be many companies that will attach great importance to SEO when building websites in the future. In this way, SEO will become popular and the industry will move forward on a normal track. But for SEOers, there are still many, many things that need to be done.
Let us wait and see what the future prospects of domestic SEO will be. Source: Zhengzhou SEO www.xiaolong520.com Please indicate the source for reprinting
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