Many novices are troubled by the problem of sending external links. They only consider how many external links we send, but they never think about whether the external links we send are effective? If the external links are invalid, isn’t it a waste of effort? External links are not about looking at Quantity, some websites have very few external links, but their rankings are very stable, while other websites’ rankings fluctuate greatly. What does this mean?
In fact, the reason is very simple. Most of the places where external links are posted are webmaster forums and third-party blogs. However, some people still blindly worship the truth that external links are king. External links are too single. Maybe some people will Say, my website ranking is based on these external links. Then let me ask you, does the ranking become stable when it goes up, or does it fluctuate greatly? The old man said that Baidu’s aunt is coming, so you are looking at some competitors. Does the site fluctuate greatly?
The proportion of external links in ranking factors is also very important. Some boring people made a gif picture to show it. I don’t know if you have seen it. The content is: A white-collar worker was asked by his boss what the core of SEO is. The white-collar worker said: The external link seems to be Wang Baoqiang’s advertisement, which is embarrassing! But it doesn’t tell everyone how to send external links is the most effective way, so that everyone can stop doing blind and useless work?
There are several types of external links: text tracing, hyperlinks, and text links. Due to the emergence of a large number of spammers, some forums have set up settings that cannot use tracing text to personalize signatures or cancel them. Some have also taken countermeasures and provided some advertisements. Zone or improve your own level before you can post, it is undoubtedly a dead end for everyone, so many people post a large number of replies in webmaster forums such as A5, Laocha, chinaz, etc., and even repost other people's posts without leaving any copyright. But now have you noticed that the weight of forums such as A5, Laocha, and Chinaz is not as good as before. They were all disrupted by SEOER. SEOWhy is still passable. It is an SEO forum. There must be ways to solve the problem of inclusion. Maybe it is loved by Baidu. , Tweet, 28 Tweet, Super Webmaster, etc. are already very few section directories. New posts have not been released or even not included. Many people are doing time-wasting work.
Then let me give you an example of how to make the method of sending external links that everyone uses now effective?
1. Forum personalized signature
This is very popular. In the past, the weight was still very good. However, more and more mass-posting software has been introduced, and forum management has become more and more lazy. I suggest that you do not post external links in some forums that are not managed by anyone. This is just like a website. , are no longer popular, will spiders still come? Therefore, you can attract some clicks in some highly popular forums, and you can still use your meager power. Isn’t it that some webmasters’ signatures are too tempting? For those who are curious, just Click it. This will not bring traffic to the website. Please note that the link should be a text or a hyperlink. If this condition is not available, we can only put a text link. It is better than not putting anything at all. When posting, you can’t always repost other people’s posts, and just create external links just for the sake of posting external links. What we want are natural growing external links, not some junk external links. Remember! You can’t use software or just a few words to reply. Things should be answered according to the topic. Most webmasters like to swipe the screen. All of a sudden, ten floors are filled with his replies. This is not some building grabbing or activity. Is this necessary? If you post it, Baidu will definitely give it to you. Do you have a good ranking? You must understand this truth. The content of the replies is always those clichés, such as: the original poster’s writing is really good, please give it a thumbs up; I’m just passing by, soy sauce; support you, etc. A lot of meaningless comments, if The forum is opened by you. Do you want the forum to be like this? Not to mention that it is other people's territory. If you want to leave a link there, you must stay on your own terms.
Forum personalized signatures also have a high loss rate. This is the reason for some website ranking fluctuations. There are other reasons that I will explain slowly. If you want the external links you send not to be lost easily, you have to take the time to support yourself. Topic posts, otherwise you will have to keep replying to new posts. The search engines will definitely delete them, and the forums will also need to be cleaned up. Don’t leave too many external links in a certain forum, otherwise thousands of them will disappear all at once. , what do you think Baidu will do for you?
2. Third blog external link
This was something seniors liked to do in the past, but now various group messaging software, such as Chongchong, Dark Horse, etc., are good if you use them well. If you don’t use them well, you are out of luck. Maybe many novices like to use it. Sina Blog posts a lot of external links and hyperlinks, and some messy links. The content is not original, but is all reposted. Do you think people will let you be so presumptuous? Blogs need to be maintained. It’s the same as a website. The longer it is, the longer it exists. The weight can be witnessed. But if you are not asked to repost some articles every day, you are just raising a blog. If it were that easy, Baidu should have stepped down long ago. Don’t think that Baidu is a garbage dump. When it comes to recycling garbage, who will look at things that are useless to users? Who else will be there? It’s not you who clicks on it. The premise is that it relies on maintenance and accumulation over many years to play its role.
There are also many third-party blogs that Baidu doesn’t like to include, but there are good choices, such as Sina, 39 Health, Baidu Space, etc. What is the loss rate? That is, the blog is closed and the blog posts are deleted. Who asked you to post external links in the first place? The time to act wild has not come yet, so don’t be too anxious. Your blog needs to be developed slowly.
Blog Sprocket is a low-cost website group, but it is not easy to operate. It also relies on time and knowledge. It is also very powerful. But once it is discovered, you are very clear about the consequences. Don’t take risks, but it does not mean that there is no chance. People are operating, it’s just a method.
3. Independent blog messages and mutual visits
Most people who work at Google know about mass posting of blog messages, and webmasters who run independent blogs all know that some spam messages also include English text. Indeed, there are many such blogs now, and there are not many who can persist, such as: Lu Songsong, Xiao Jun, etc. Celebrity blogs, but please note that some blogs have nofollow, or URL jumps, and some codes, instead of directly seeing your URL, then such blogs can be abandoned. It is not that the nofollow attribute will have no effect. There are many more It will be of some help. It can also increase visits and promote the brand. Blog comments cannot be solved in just a few words. Answer based on the blog post. This is the same as forum replies. You are just doing it for external links. What’s the meaning of external links? Mutual visits are for communication. If you don’t bother the blogger, it will be annoying, and it can also harm its ranking. You have to be responsible for yourself and others. Comparing yourself with others is not necessarily useless if it is irrelevant. It’s just that the weight is not very high, just follow the text and reply with your keywords. Some Taobao sites rely on this method to rank. As long as the blog is not closed and your comments are not deleted, the external links will always exist.
4. Classified information external links
Some classified information networks in the same city have been completely covered by advertisements. It is not possible to post external links with text. Generally, it is not easy. The weight is not so low, but writing is also very troublesome. It is not said that this is not possible. However, it is not easy to operate, and most of them will mistake it for advertisements, but classified information is still a good platform.
5. Friendly links
The best form of external links for a new website is also the most basic principle for everyone. Friendly links can be exchanged to relevant websites. However, in recent years, friendly links are no longer a manifestation of the webmaster’s friendship, but are exchanged for ranking. The weight varies from site to site. It is not a good thing to rely on personal connections to exchange good links. However, it is only for the sake of external links. When you see that the website of the friend link has been demoted or punished by the search engine, you will directly do it without notifying it. It's really hurtful to download links. The most hateful thing is to use various means to deceive friendly links. That can only be said to be a one-way link. There are too many despicable and shameless people who have no resources. This is the only way to deal with the extensiveness of external links.
There are also many friendly link exchange platforms in China, where you can create a hyperlink. This is also good for us webmasters. Some are very strict in review, and some are very lax. You can either switch to a friendly link in the same industry, or you can make a permanent one. External links, as long as the website is not closed or deleted, this page will always exist, and the external links will always be valid.
6. Soft article promotion
I used to rely on the above methods to create external links, but later I realized that ranking is not that easy. Firstly, soft article promotion can bring traffic to my blog, and secondly, it can be reproduced by some websites. Natural growth is more direct. ? Now I am also practicing my writing skills and trying to share my good experiences with everyone. The quality of soft article promotion is high. The biggest problem is that you cannot include text. If that is the case, it does not harm the weight of A5, nor does it mean that text links have no effect. Yes, it is still helpful to the website, but it does not improve the target keywords much. The description text is to promote the target keywords. Soft articles are meant for advertising, but if they are not rigid articles with links inserted, they are soft articles. It is best to write about the role of advertising so that people cannot tell that it is soft copy.
Nowadays, there are also some services that specialize in soft article promotion. Everything will be messed up for external links. As long as you have money, you can do anything, but I don’t want everyone to create more garbage for the Internet.
7. Station group external links
This requires investment, but once discovered, the whole army may be wiped out. Choose carefully. The station group sprocket is the most powerful. It is still possible to dominate many keyword rankings, but I don’t want everyone to do it. The prerequisite is money. The problem is, you still need to have skills, otherwise you will die quickly. The biggest feature is that the article can be junk, but the external links are extremely powerful.
To sum up, I have written such a long article. Please indicate the source when reprinting www.bole110.com. It is best to describe the text for external links. Baidu does not include it, which does not necessarily mean that it is ineffective. Text links are not ineffective, but they are only helpful for improving the goal. Keyword rankings are of little help. When sending external links, it depends on the weight of the website and the relevance. Blogs need to be maintained. Friends, be careful of being deceived. Soft articles are the best promotion method. I will bring you more in the future. Great article, sorry for the limited ink!
52
Editor in charge: Chen Long Author wangruolun's personal space