In the past two or three days, many Chongchong friends’ websites have been K’ed. Some said that I didn’t have ChongChong marketing software to send mass messages, so why did they get K’ed? Others said that nothing on my website was touched, so why was it K’ed? You must know that Baidu's algorithm is changing every day. If your website's ranking drops or your website is blocked, then first of all, you should immediately find the reason from your own problems and see whether it is due to the use of software or what is the reason. Don't complain about Baidu's algorithm updates. Search engines need to develop, so what will cause the ranking to drop or the website to be K? Let’s take a look.
1. Websites often change their titles. This is the most likely reason for the website to be demoted by search engines. It is not that you are not allowed to modify the title. It is best not to modify the title too many times. From the perspective of user experience understanding, make reasonable modifications based on the user's search habits. The title is still available.
2. For a large number of websites, the structure and code layout of the website should be changed. As can be seen from Baidu's snapshot, Baidu captures the code of the web page. Baidu can read numerous files covering CSS styles. In the future development process of the website , It is impossible to avoid website upgrades. Before chongSEO also modified the website's group structure on a large scale, which eventually resulted in the loss of all website keywords and the Baidu snapshot rollback. Until the website was killed by Baidu.
3. Do not include illegal items on the website. Baidu, which is illegal, will not give you a satisfactory ranking. Baidu has been suppressing related sites.
4. If the website under the same IP is demoted, your website will also be implicated, so if you have a lot of money, it is best to purchase an independent IP space, so that you will not be easily implicated.
5. When exchanging friend links, the website should not exchange links with sites that have been banned. It is also very difficult to exchange links with illegal websites and gaming websites. It is only harmful but not beneficial. Even if it is not a mutual link, it will be demoted. of. Do not include this type of keyword on your website.
6. The website should not modify the columns frequently. It is easy for too many 404s to appear, which will cause the website to be downgraded in Baidu. It is best to do 301 when revising, which can reduce a lot of traffic loss. Baidu usually responds to 301 in half a year. Ordinarily, Google can update it in about 10 days. Pay attention to setting 301 when modifying.
7. Is the website a website group? Baidu is now more and more strict in cracking down on website groups. If your content is collected, Baidu will demote you. If your website weight is higher than that of the network site, then It's a big problem. In terms of time, the number of inclusions of low-weighted websites will not be as high as that of high-weighted websites, and the frequency of updates is also different.
8. The website server is unstable, the website cannot be accessed, or the access speed is relatively slow. These will also cause the weight of the website to decrease. Therefore, it is necessary to maintain a satisfactory user experience. It is best to have a two-line server or a two-line server.
9. If a website has a Trojan horse, it will also be demoted by the search engine website. Manage your own server to prevent malicious Trojans from joining the website. If it is hung up, clean it up as soon as possible, and check whether it is blocked by software such as Kingsoft Guard or 360. If it is blocked, file a complaint immediately. Not allowed to be blocked again.
10. If the website structure shows that the topic is unclear, these should be interspersed with the editor's experience in writing articles and the expansion of keywords.
11. Mass posting without restraint. As chongseo said before, mass posting has an effect, no matter it is good or bad. If you do not control the degree, the website will definitely be K. Everyone should base on the actual situation of their own website. To perform mass sending, you can read the article "How to Use Chongchong Software to Make Website Links" at www.chongseo.com for specific methods.
The above 11 points are the reasons why the website was demoted. All bug friends can take a closer look to see if it is caused by bug software, so as to quickly solve the problem and restore the ranking.
Editor in charge: Yangyang Author’s personal space at chongseo.com