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Hello everyone, today I will continue to introduce how to write title, and at the same time, this section will also involve the layout of the web page. If you don’t understand anything about the course, you can leave it until you have some basic knowledge to taste it carefully. Yesterday we Speaking of how to write the title, description, and keyWords on the homepage, now let’s take a look at how to use second-level or even third-level and fourth-level pages to promote keyword rankings.
First of all, the prerequisite for promoting ranking is to find the keywords you need to rank on the homepage, and have appropriate links, and then use the form of articles to drive the ranking of this keyword on the homepage in search engines, and the form of articles can be industry Some technical explanations can also be news in the industry. The editing method is similar to forums and blogs.
However, it should be noted that the articles written here need to be more professional than forum blogs. Keywords can be repeated many times in the article, but the sentences must be fluent. Do not use articles collected by a collector, because this This kind of professional article is not only for search engines, but also for customers, so it is best to stick to the original or find some professional knowledge in the industry to make modifications. In particular, you must pay attention to the setting of the title. After you choose it, It is best to search on Baidu to see if there is the same title, so as to avoid being demoted due to similar titles appearing for a long time.
It is best not to write a dedicated title for the article page. It will not help rankings, and it is also easy to be regarded as over-optimized by search engines, resulting in a drop in rankings. I hope everyone will keep this in mind. There is also no need to write a dedicated title for description and keywords. Write one for Baidu to read, OK! Now that you know how to write an article, let’s introduce how to set the secondary and tertiary keywords on the homepage.
First of all, these keywords can be reflected in the form of a directory, or they can also appear in the form of internal links. For internal links, it is best to set them at the bottom and upper left side of the web page. Keywords in the form of directory can be placed in the drop-down menu of the main navigation, or in the drop-down menu of the main navigation. It is in the side navigation, or a vertical menu bar is built at the bottom. What needs to be noted here is that if there are too many keywords in the top navigation, the drop-down menu will be too long, which will definitely be unsightly, while the side navigation will be better for the customer experience. Good, because this has been analyzed by experts. The advantage of the bottom menu bar is that it has a large number of words to edit and is easy to look beautiful. However, the customer experience is not very good. After weighing the pros and cons, it is up to you to choose. After all, it is up to you. Different preferences! That’s it for today’s course. In the next chapter, I will write an article on how to truly join the ranks of a qualified online merchant.
This article is provided by Tan Sheng of Dongguan Huayang Mechanical and Electrical Business Department. Please indicate the source for reprinting http://www.huayangjd.com/
Editor in charge: Yangyang The personal space of the author Dongguan Huayang Mechanical and Electrical Business Department