External links are something SEOER must do every day. They are also the most important part of SEO and cannot be ignored! There are also many channels for external links, including forums, blogs, B2B, classified information, directory submissions, soft articles, Baidu products, and sprockets. , social sharing, video, software tools, e-books, etc., so there are so many external link channels, how should we choose the right channel? Many SEOERs also understand these channels, and they do a little bit here and there every day, but none of them is good. Today, the author will discuss with you several ideas for building external links:
Idea 1: Do the quantity
Mainly refers to simple external links such as forums, blogs, B2B, classified information, and directory submissions. For these external links, it is easy to get started and the operation is simple. If you work hard, it is not a problem for one person to make 200,300 external links every day. The quantity changes. determine qualitative change. The Law of the Big Tree still applies. For example, if a salesperson has poor communication skills, as long as he is willing to keep meeting customers, he can always sell products. The same applies to search engines. As the volume increases, your external links will always be included, and the accumulation is also very scary.
Idea 2: Broaden your business
There are two meanings here. One means "wide" in the same channel, such as the SEO forum that everyone is familiar with. In fact, it is not a problem to find hundreds of SEO-related forums. If every SEO forum has your old Account, if you are doing SEO-related words, the second meaning is the "wide" of different channels, which means that all external link channels are taken into account. For example, those external link channels written in the first paragraph, you can insist on doing it every day. ? Many SEO experts have also recently emphasized the extensiveness of external links. Because external links are extensive, firstly, spiders can be introduced from different channels, and secondly, it can prevent large-scale loss of external links when Baidu updates. It’s still dangerous to put all your eggs in one basket :)
Idea 3: Be refined
Nowadays, search engine algorithms are constantly improving, and the ability to identify external links is also improving. Therefore, if you are also doing external links, can you do it more refinedly? For example, in the simplest forum external link, others are also posting, and you are also posting. Can you plan a popular post? Relatively speaking, popular posts have a long storage time, and generally they will not fall off for 1 or 2 years. The storage time of external links for general posts is very short, and there are a large number of excessive posts. Even if they are included at the time, they will be removed in the next Baidu update. For example, when replying to a post, you don't necessarily reply immediately after seeing it. You must be discerning and feel whether the other party's post has the potential to become a popular post or be included, and then check whether the number of people replying to the post exceeds 15. Generally, if there are more than 15, if you are replying, your signature external link will generally not be included. For example, when posting soft articles, you usually go to some sites that are not very high-weighted. It is easy to pass the review. However, generally you can only post one external link and keep one. However, it is not easy to post on high-weighted sites, but if you are strict Ask yourself to make your soft articles refined. If they can be passed on some large webmaster websites (A5, CHINAZ, Analysys, etc.), they can be reprinted on a large scale. You don’t need to post external links, others will do it for you. This way Making one external link is equivalent to making dozens. Nowadays, many experts are also emphasizing high-quality external links. Being refined is the first step to achieve high quality.
Idea 4: Make something new
If others don't have it, I have it; if they have it, I have the essence; if they have the essence, I will innovate. Haha, many external link channels are overused by everyone, such as forums and blogs. Now the weight given to them by search engines is getting lower and lower. Nowadays, soft article external links are more effective. It is estimated that after some time, soft articles will be used to death. Search engines The weight given to it will not be so high. Therefore, SEOER must continue to think and innovate. For example, in recent days, video external links are very effective and easy to use. Sharing external links is also very simple. If you easily repost it, it is an external link, and Baidu gives a very heavy weight. High, you also need to develop a useful software and add your link to the software. As long as it is really useful, the software can be widely reproduced by software sites, and your external links will be easily retained.
The above are some of the author's ideas when doing external links. I would like to introduce some ideas. When I started my own website, shcanjue.com, I also blindly sent out external links. It was very hard and I couldn't see the direction. I believe that many SEOERs are interested in external links. I will definitely have the same problem sometimes. I hope the above insights can give you some help. In addition, I also hope that the hidden masters will come up with some useful information and give you more help. Wisdom comes from collision, and we can grow and make progress together. !
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