In the past two days, Baidu has K-kicked a large number of websites, both good and bad. Those who have been K-kicked must feel unhappy. Those who have been K-kicked must not relax! Yesterday at 14:11, Baidu Lee issued a statement, which can be regarded as a response to the two K-kicks. Please explain the site!
See the original text here: http://bbs.zhanzhang.baidu.com/thread-6533-1-1.html "
The article says that in order to improve Baidu user experience, the anti-cheating strategy has been updated! The search engine is making progress, which is actually good news. Many webmasters have talked about Baidu’s previous criticisms, and they all hope that Baidu can provide relative information like Google. Accurate search information, then you can also understand Baidu’s update behavior! Of course, updates will inevitably have some mishandling, and Baidu has also done some things to deal with this! Webmasters who have been accidentally injured can also appeal!
There is an article on the A5 homepage "Some thoughts and suggestions on the 'Baidu official 628 update explanation'" written by a friend named Nanjing Young and Dangerous. It depends on what he means: he is analyzing the Baidu update very objectively. But many friends do not agree, thinking that he is a trustee of Baidu and saying good things for Baidu... In fact, we don't have to be like this. Anyone who has been a webmaster for a period of time has a lot of resentment towards Baidu. This is normal, because Baidu After all, the technology has not yet reached the ideal state!
This time Lee said: This update controls the situation where low-quality sites appear more in search results; low-quality sites refer to: no original content, or pseudo-original content (little original content, large amounts of collected content or machine-generated content) /modified content); This part of the site is not designed for end users, but is intended solely to gain traffic from search engines.
In other words, a stronger exclusion algorithm has been implemented for non-original spam content sites, so you can understand it!
A friend in the webmaster community complained:
Original address: http://bbs.zhanzhang.baidu.com/thread-6582-1-1.html
The meaning of what Lee said is that the second half of the sentence is far greater than the first half! That is, users are more important than everything else! This is also the original design direction of search engines!
The author here briefly talks about my personal views on 'original': Original, as the name suggests, is something created for the first time. It is unique and does not exist before. So there are so many commonly used Chinese characters in China, so what is considered original? We have Many people who do SEO may judge whether the content is original by copying a sentence to Baidu to see if there is any duplication. This method is very simple, but it is not the original intention of the search engine!
What Lee said about originality, I think is more important in terms of 'quality' rather than 'uniqueness'! Just like what the friend above who complained about original content said: Large industry websites basically cover the entire industry. Information, how else can we create unique content?
If we start from the quality point of view, it will be relatively easy to solve a lot of problems: just make sure that our content is not collected, not generated by machines, and not random junk content! As long as the content is useful to users, valuable, and worth watching , it can be said that this article is a good article. Speaking of so many webmaster friends who have been punished, first of all, examine how you do it when creating content on your own website, and what kind of mentality do you have? Is most of the content made with care? At least make sure that users who can come in are willing to take the time to read it!
We can give an example: For example, a friend asked me what happened to the blue screen on my Lenovo laptop?
Zhongguancun Online, Paopao.com and other large websites have an article introducing the causes of all blue screen failures!
At this time, I thought, how can I get rid of the influence of big websites and create content that search engines like?
I can learn more about the specific symptoms and other conditions of this computer, and then eliminate most of the fault causes based on experience, and determine that the blue screen is caused by system instability!
Although my content is similar to that of Zhongguancun Online, compared to the person who asked the question, my answer is more valuable and more in line with his needs. If this is not considered a piece of high-quality content, I think There is really no need to discuss it!
The article is original from http://www.bjbigualu.cn , please keep it for reprinting, thank you!
(Editor in charge: momo) The personal space of the author Bai Yanlang