Since Google withdrew from mainland China, Baidu has dominated the industry and no one can compete with it. People have gradually adapted to Baidu. Just like finding a restaurant when eating, netizens are accustomed to searching for answers on Baidu when they have questions. Therefore, if a website does not do well in Baidu promotion, it will be difficult to succeed.
Starting from June this year, Baidu showed its power and cleaned up a large number of spam sites, which made webmasters panic. Some prayed, some complained, some yelled, and some vowed to fight against Baidu. But no matter what you do or how you scold, Baidu is still Baidu. Without you, Baidu will be unscathed. Without it, you will gain nothing. Therefore, the top priority for webmasters is not to get emotional, but to calm down and figure out how to deal with it. In fact, as long as we are careful, there are still rules to follow for doing a good job in Baidu promotion. Today, let Li Bao talk about how to use Baidu's own products to promote Baidu based on his own promotion experience.
Baidu places a high weight on its own products, such as Baidu Collection, Tieba, Space, Zhizhi, Encyclopedia, Library, Experience, etc., which are all very good promotion channels. As long as they can be used skillfully, Baidu promotion will be at your fingertips. Let Li Bao talk about things separately.
1. Baidu search. Baidu collection is a place where webmasters can obtain high-quality permanent external links. Each collection is a high-quality external link. If a website is collected by many people, it means that it is a good website, and Baidu will will give it a higher weight. We can apply for multiple different Baidu accounts to collect, and each account can collect multiple pages of the website, including the homepage, navigation, and inner pages. If one account collects 20 links, 10 accounts equals 200 permanent links. In addition, you can also cooperate with other webmasters to collect each other's links for mutual benefit and achieve win-win development.
2. Baidu Space and Tieba. These two places are ideal places to publish soft articles. Webmasters can choose different post bars and positioning to create spaces with different content according to their own needs, and publish soft articles with consistent and relevant content. The biggest benefit of doing so is to increase external links. At the same time, you can find target users and improve the conversion rate of the website. We can also create multiple spaces according to different navigation modules to publish our own soft articles more accurately, making the soft articles more relevant, thereby increasing the quality of links and better promoting the website.
3. Baidu knows. This is a place that most webmasters often use before. However, in recent years, Baidu's review has been very strict, and it is difficult for websites with links and obvious promotional language to pass. This is exactly why webmasters abandon it. What I want to say today is that Baidu is still a good place for promotion. Promotion does not necessarily require links. We just need to bring our own keywords. Whether it is asking questions or answering questions, as long as there are enough, it will be effective. If If it can form a famous brand effect, it will be considered a success. Just imagine how Baidu will view your website when your keywords accumulate to a certain amount. By then, you may not be able to stop the traffic even if you don’t want it. The picture below is a Q&A about the keywords of my website. The effect can be seen at a glance.
4. Baidu Library. The weight of Baidu Wenku is very high. We should pay attention to the quality of the articles in the library. As for whether it can pass, it also involves the issue of the level of the account. How to maintain it will not be introduced today. If the level is high, not only can you bring links, but you can also upload other people's articles. There is a big difference here. Tips: The link should be placed under the title and at the end of the article. Connectors are words such as the source of the article, the source of the article, and the article is organized by----. When uploading other people's articles, it is best to include their link. It is also a good thing to do for others. The most important thing is that if you don't include it, you will be in trouble if they report it and your account will be banned directly.
5. Baidu Encyclopedia. Baidu Encyclopedia has a brand effect, and a good website cannot fail to use its own encyclopedia entries. But now the encyclopedia is extremely difficult. Whether it can be passed requires comprehensive consideration from many aspects such as article quality, user experience, website weight, filing information, account level, etc. Therefore, making encyclopedia entries requires time and don’t force it, otherwise it will be in vain.
6. Baidu experience. There are fewer people doing Baidu Experience now. The reason is that Baidu Experience has added the nofollow code and does not transfer the weight. But what I want to say is that although Baidu experience does not convey weight, it is still important because the experience is very targeted and is a typical target user. It also has a URL. Users can easily follow the clues and the conversion rate is extremely high. Therefore, using Good Baidu experience will be of great benefit to the website. What we need to pay attention to is the practicality and originality of experience. As long as these two points of experience are met, it is easy to pass.
The above are the Baidu products we often use for promotion. If you think about it carefully, it is very comprehensive. External links, brand, user experience, and conversion rate are all included. And they are all Baidu's own things. If you do it right, you will get half the result with twice the effort. The article comes from Ranglibao Rebate Network http://www.ranglibao.com , A5 first published, please keep the link when reprinting.
(Editor: Yang Yang) The author lets Li Bao’s personal space