Using popular information on the Internet to promote websites is a magic weapon and must-have for webmasters!
There have been many hot topics on the Internet recently, such as World of Warcraft's "re-marrying" NetEase, CNNIC's full deployment of Chinese domain names, celebrity endorsement investment websites suspected of fraud... But the one that has attracted the most attention from netizens is undoubtedly the swine flu epidemic that started last week. .
Swine flu has become the most discussed topic after dinner and work. Every time an event occurs that is widely watched and closely related to people's daily lives, there will be an upsurge of discussion on the Internet. Popular events help the development of the Internet. When the swine flu broke out, there were a lot of discussions about swine flu on Google, Twitter, Baidu, and major blogs. It is conceivable that in the coming period, swine flu will still be the topic that people are most concerned about and discussed online.
So how to use swine flu for website optimization and promotion? I summarized the following points.
1. Publish news and articles about swine flu on the website. It also tracks the development of the swine flu epidemic in real time and provides the latest and fastest news. Although the news sources are all major portal websites, being able to reprint news from major portals in a timely manner will also bring a lot of traffic to the website. You can also publish more articles to popularize knowledge on swine flu prevention and control, which will arouse people's interest in reading.
2. Use swine flu news to write soft articles. It is said that the highest level of soft writing is to integrate into news and hot topics. Being able to integrate what you want to promote into the news not only promotes it, but also releases news at the same time. Why not kill two birds with one stone? For example, swine flu caused a huge increase in searches and articles on the Internet. For this news, you can replace the URL reported in the article with your own website, so that when people read the news, they may also click on the link to visit your site.
3. Optimize website keywords. Select swine flu-related keywords with the highest search rate in search engines, such as swine flu, and integrate these keywords into title, meta, and description. This greatly increases the chances of your website being searched. Regarding the optimization of keywords, I am not an expert, so I won’t say much more. I believe that the majority of webmasters are masters in this area and can do a good job.
4. Place relevant links in blogs, forums, and SNS website promotions. You can put links to articles related to swine flu when posting replies on these websites. For example, swine flu prevention, common symptoms of swine flu, and related articles such as eating pork without contracting swine flu are topics that can attract widespread attention. The chances of clicking to visit your site when seeing your posts or replies will be greatly increased.
5. Make friendly links with websites that provide in-depth coverage of the swine flu epidemic. Nowadays, many websites use swine flu to promote their own websites, and webmasters can also make friendly links with these websites. When these friendly links are visited, they are likely to bring you backlinks.
That’s all for today. I believe that the majority of webmasters have many better methods. The author's original intention is to give webmasters an idea through this article, and I hope webmasters can exchange more experiences with each other.
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