In many cases, when you search for the name of your site in a search engine, the page about your domain name that comes up is not your homepage. This situation is obvious in Baidu. Especially when it comes to Site. This illustrates a problem: the weight of the home page is not high.
I thought that the weight of the homepage of a corporate website has dropped quite a lot recently, and I don’t know why the homepage has moved to the second page as the number of included pages increases. I’ll study this article first:
Let’s analyze the reasons:
The problems that arise are: 1. Internal link construction is not good. 2. Search engines consider the content of other pages to be more unique and authoritative. (Sometimes, our homepage is just a link page to column articles, which is not as unique and new as some specific content pages). 3. There may be other reasons.
Methods to increase the weight of the homepage:
1. The first is the construction of internal links. Regularly use different related keywords on the inner pages to link to the home page.
2. Often provide a certain amount of content to the homepage.
3. A little recipe I saw on the webmaster website: SITE: your site on the search engine, find your homepage from SITE and insist on clicking it every once in a while. It’s best not to set the time interval too frequently, but don’t be too lazy either. Make sure you click every few hours. After you feel that this works best, you can then search for the name of your site. Slowly, the location of your internal page links will be replaced by your home page. Of course, your homepage must be included!
4. Also seen in the same article: Posts published in the forum have general forum settings, and the latest published articles will be displayed on the homepage of the forum. If no one posts a new article or reply after you publish a post, when the search engine crawls to these high-authority forums, it will find the link to your article on the homepage, and this link will naturally have a higher ranking than other articles. Weighted.
If the forum where you post is really popular, pay attention to the time period when the search engine spider crawls and the time when the spider crawls the page, and try to push your post up so that it can be displayed on the homepage when the spider arrives.
Secondly, there are some very deserted forums. Don’t underestimate these forums. Although search engines don’t pay much attention to them, everyone knows that a little adds up to a big thing, and every drop of water can speak louder than a stone!
I don’t know if the above tips can achieve the effect of increasing the weight of the homepage, but you might as well try it.
This article comes from: "Go to the Internet" A Feng www.qubaqu.com