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Recently, webmasters in major forums have encountered questions about website snapshots disappearing for no reason. Especially after the Baidu 8.22 algorithm update, this situation has become more common. Unfortunately, one of my websites is also like this. Based on this week's observation and analysis, the author will discuss with you why Baidu snapshots disappeared for no reason recently and how to solve it?
The website snapshot disappears due to two situations: internal situation, that is, the website itself; external situation, Baidu update, database problem. Let’s analyze these two categories in detail.
Regarding on-site factors, the most important thing we need to consider is whether there are signs of "cheating" on the website. Regardless of whether your SEO operations are formal or not, they will be re-examined during the Baidu algorithm update period, not to mention that most webmasters will have more or less problems. Cheating operations, or excessive optimization. Just imagine that if it is judged as a cheating site by a search engine, it is definitely not far away from the snapshot disappearing and being hacked.
Of course, the situation is not that serious. After all, the proportion of sites that have been severely demoted or even K-stations is still a very small part. In addition to excluding this reason, we need to consider the website's update and originality, external link loss rate, health of friendly links, server stability, whether the website has been revised and modified keyword descriptions, and other reasons for the website itself. These factors will cause the website to be temporarily downgraded, resulting in the snapshot not being updated or even the snapshot disappearing. However, these problems are not major and can be recovered within a day to a week through reasonable optimization.
What is more complicated than on-site factors is the disappearance of website snapshots caused by external factors. There are many reasons and cannot be controlled. On a larger scale, search engines have many servers and databases, and the connection and indexing algorithms between each database are very complex. If something goes wrong in this huge system, and a snapshot of a certain website is lost, it is simply a drop in the bucket.
Judging from the more than 20 websites where snapshots have disappeared so far that the author has analyzed, the external factors that caused this snapshot disappearance include:
1. A snapshot of the homepage of the website that you or your opponent complained about. In the past, everyone's snapshots were not updated, so you could update to the same day by making a complaint. Now, in order to enhance the fairness of Baidu complaints, Baidu will temporarily delete the updated snapshot of the day. In this case, it usually recovers on its own in about 12 hours.
2. The assessment period of the new site is unstable. Data shows that most websites whose home page snapshots are lost are in the new site assessment period, which does not exceed three months. The snapshot just updated is very unstable.
3. Baidu 8.22 algorithm update. Although the snapshot disappearance event and Baidu 8.22 algorithm update roughly coincide in time. However, it is not yet certain that the two are necessarily connected.
Regarding these factors, what webmasters can do is to "remain unchanged in response to all changes". While doing scientific website optimization, they should always pay attention to changes in search engines and react as quickly as possible. The most appropriate method is to adapt. The latest actions of search engines, make adjustments and meet the challenges.
Judging from the recovery status of these websites, the snapshot disappearance incident is not very serious overall. Most website homepage snapshots disappear, but the collection and snapshots of internal pages do not have a large-scale impact, so the majority of webmasters must face it with a calm attitude. Through scientific SEO operations, careful analysis of website logs and statistical comparison of data in the past period, you will find the best recovery method. Article source: Rotary joint http://www.bangdejx.com/ , please indicate the website link when reprinting.
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