Since SEO officially entered China in 2002, China SEO has developed for 7 years today. We have always felt a 7-year itch. It has been four years since I started working in SEO as a personal webmaster in college and I have been engaged in SEO since graduation. From the exploration of SEO to in-depth research, I have some superficial understanding of this industry, and at the same time I feel confused and sad.
Everyone knows that the technical threshold for SEO practitioners is very low. This technology, which Wang Tong described as magical, is no longer considered a technology. However, there are still many children who have almost crazy admiration for SEO masters. I don’t know whether I should feel relieved or heartbroken? Some people have made a pot of gold from this, but there is no need to mythologise it. Will you always rely on selling this knowledge to deceive more people?
After 2006, consumers suddenly became rational because Baidu and Google changed people's consumption habits. Baidu bidding has intensified the competition among small and medium-sized enterprises. More and more enterprises are beginning to understand SEO and begin to accept SEO. This is the best time for the SEO industry to enter the mature stage, but the results are sad. Because of the immorality and irresponsibility of the people working in this industry, the future of this industry is about to be ruined. Experts rarely take on the SEO of small and medium-sized enterprise websites and focus on Internet marketing. This will inevitably increase the service consultation fee, and at this time, it gives space to many practitioners who know little about SEO. From the price strategy at the beginning to direct deception in the later stage, no matter what the website looks like or how fierce the competition for keywords is, as long as they can win the business, they will be successful. Whether they can do it or not is no longer their concern. Problem. In the past two years, I have come into contact with many such customers, and they have extreme distrust in SEO because they have been deceived. Although money is a trivial matter, what they lose is precious time cost.
The chaos in this industry directly affects the good development of this industry. Perhaps it is precisely because of some people's eagerness for quick success that the life cycle of this industry has been ruined. Where should we go? There is a long way to go!
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