In 2024, the global AI application market will flourish and show explosive growth. SensorTower's latest report shows that global AI application revenue surged 51% year-on-year from January to August, exceeding US$2 billion, and is expected to reach US$3.3 billion for the full year. The North American market contributed 47% of the revenue, while India emerged as the largest market by downloads. Headline applications such as ChatGPT and Remini are leading market growth, demonstrating the huge potential and market prospects of AI applications, and also heralding the widespread application and in-depth development of AI technology in various fields in the future.
From January to August 2024, global AI application revenue surged 51% year-on-year, with total revenue exceeding US$2 billion, and full-year revenue is expected to reach US$3.3 billion. All this is driven by the strong development of head AI applications. During this period, users around the world have downloaded and used AI applications. Among them, the performance of the North American market is particularly impressive, contributing 47% of the total global AI application revenue, becoming the most profitable market for AI applications. In terms of downloads, India will become the market with the largest number of AI application downloads in 2024, with a proportion of 21%. Among the many AI applications, ChatGPT is undoubtedly the absolute dominant player in the market. From January to August 2024, "ChatGPT" was downloaded more than 160 million times, with revenue approaching US$230 million. As of August, its cumulative revenue has exceeded 270 million US dollars, and its monthly active users have exceeded 190 million, truly becoming the double champion of global downloads and active users. In addition, another popular application, Remini, also performed well. With its AI avatar generation function, it has been downloaded 120 million times and its revenue exceeded US$200 million. There are other emerging AI applications, such as Google Gemini and Microsoft Copilo, which are also on the download list, showing the fierce competition in the market. It is particularly important to mention that from January to August 2024, the number of downloads of global AI+Chatbot applications has exceeded 630 million times, and the in-app purchase revenue is close to 580 million US dollars, directly exceeding 1.5 times of the full year of 2023. With the development of AI technology, emotional companionship AI applications are becoming more and more popular among young users. For example, Character AI’s monthly active users reached an all-time high of 22 million in August, and Talkie AI followed suit with 17 million downloads. Key points: Global AI application revenue surged 51% year-on-year from January to August 2024, with full-year revenue expected to reach US$3.3 billion. "ChatGPT" has become the leader in the global AI application market, with more than 190 million monthly active users. ? The AI+Chatbot application has been downloaded more than 630 million times in the first eight months of 2024, with revenue approaching US$580 million.
All in all, the AI application market will perform strongly in 2024, and the success of head-to-head applications will drive overall market growth. It also indicates that AI technology will continue to penetrate into all aspects of life, bringing more convenience and possibilities to users. In the future, the AI application market has broad development prospects and is worth looking forward to.