I think you should know that the homepage of the website is very important to the entire website. How can we make it attract your audience (visiting users)? This depends on your design. The homepage of the website generally contains: navigation menu, search bar, website LOGO, directory and other content. In addition, you can know what your website does at a glance. In addition to making the homepage design attractive, we also need to make it have other functions or some guiding information. Below we will tell you 10 key points of website homepage design that can influence your audience.
1. Make it attractive to visitors
Excerpted from: Art 4 Web
First of all, the homepage of a website is like a book cover or a magazine cover. It is the first thing users see when browsing the website. Therefore, your homepage design must be attractive at first sight, otherwise it will be lost. The purpose and purpose of the home page. You can look at the homepages of most websites, and they are very attractive. You can have them in full color or just black and white, or you can create your homepage with an attractive combination of images and text.
2. Let users remember your brand.
Excerpted from: Wunderkit
If you want users to easily remember your website or brand, you can put your website LOGO in an appropriate location on the website and match the website style. This will make it easier for users to remember your website LOGO and leave a certain impression in users' hearts. Impression, the next time the user visits the website, they will know that it is yours when they see your logo.
3. Tell users what your website is about
Excerpted from: Off Road Studios
If users don’t know what your website is about when they look at the homepage, it will be easy for users to close the webpage directly. Therefore, we need to make full use of the obvious location of the website to add some text or banner information. The offRoad sutdios website is a good example. .
4. Encourage users to take action
Site: Rdio
If you want users to contact you, you can leave some summary contact information on the page without putting it on the contact us page. If you want users to register for your website, create a layout with registration or login functions. You can use some interactive design to make the design more eye-catching. So you can use your design to guide users to adopt or act. This is the function of the homepage.
5. Design a personalized look .
Excerpted from: De4macja
This is very suitable for users who create personal websites. Generally, if you want more people to visit your personal website, you can add some of your own personalized works and articles to your website, and use these to attract users and second visits from users.
6. Retain users .
Excerpted from: k2
I think any webmaster has this idea. Like a mall, the longer users stay on your website, the higher the order success rate will be. So my only suggestion is that your content, products and design should be Attractive enough, users may add it to their collection or share it with others after seeing it.
7. The page has good guidance .
Site: Govrdose 2.0
What if it has good guidance?
1. Design an easy-to-use navigation. Don’t be too fancy. You can use some interactive effects to increase the user experience.
2. Use pictures to guide. For example, some banner advertisements are the best guide. Banners generally use vivid images and text, which is easier for users to notice, so mall websites generally have these advertisements.
8. Add social sharing plug-in .
Site: National Traveler
It is also good to add some popular social sharing plug-ins to your website. Now, whether it is a corporate website, an e-commerce website or a personal blog, these sharing tools are included. Just like the side of the design expert website, you can obviously I saw a share icon, which was redesigned to match the website style. This sharing tool can bring a certain rate of return visits to the website. What users share is seen by other users and may be shared again.
9. SEO & Keywords
Excerpted from: The Big Burn
In addition to design, something to pay attention to is the SEO code. What I want to say is that the web page must have a title and keywords. It is generally difficult to remember the current website URL. When the user bookmarks the website, it will have a title or a simple website the next time he returns. A description will make it easier to know which site is yours. Of course there is a lot more to SEO, but you have to search online to learn more about this.
10. Gain user trust
Excerpted from: Epic
It is very important for the website to gain the trust of users. If it does not gain the trust of users, users may feel fear or confusion when operating on the website. You can let users know this through content, excellent design, or posting statistics. How long has your website been running, and what certifications has it obtained?
Therefore, I suggest that when a corporate client builds his own brand website, he should find some reputable design agencies or designers with good designs to make it, otherwise your website is likely to look like a copycat.
Now it’s your turn. There is no doubt that the beginning of a website’s homepage is crucial in web design and is likely to affect your target users. Therefore, it needs a design that can leave a good impression on users, so that users will return to your website again and again.
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