Apple launched a new MacBook Air equipped with M3 chip on the eve of the 2024 spring conference, and its performance improvements have attracted much attention. The new MacBook Air also adds AI functions, but this is just the beginning, and Apple’s own large-model ecological construction still needs to be further strengthened. The strategy of 8GB memory being equivalent to 16GB memory of other brands reflects Apple’s consistent unique product concept and market strategy. With this update, Apple has made breakthroughs in performance and AI applications, but how it competes with other technology giants in the AI field is still a focus worthy of attention.
Apple updated the MacBook Air on the eve of the 2024 spring launch, equipped with a powerful M3 chip and significantly improved performance. The new AI MacBook that supports AI functions is eye-catching, but Apple still needs to strengthen the launch of official large models. The concept that 8GB of memory is equivalent to the other 16GB continues, showing Apple's unique attitude.All in all, the new MacBook Air has made progress in performance and AI applications, but it is worth looking forward to how Apple will continue to develop in the field of AI in the future. Whether Apple's strategy can continue to work will also be tested in future market competition.