Baidu is the world's largest Chinese search engine. I believe that many webmasters and friends rely on it to make a living, and 80% of the traffic is provided by it. This creates a feeling that Baidu is the parent of food and clothing. If Baidu K-Ked your site that day Or the home page may be demoted, etc., which will make friends who want to build a website very depressed. In fact, many websites do not rely on Baidu, but that is for some large sites, some website clusters, such as Jack Ma's Alibaba Network Group, He has his own Internet group, and with this group he has a strong promotion advantage. After saying that these people are rich, he can break away from some search engines such as Baidu GG and use his powerful Internet group to promote Promotion, or just spending money to buy ads and promotions, but as most individual webmasters, this seems impossible, because when building a website, the biggest and most troublesome thing for most webmasters is server and bandwidth costs, which occupy a large portion of These webmasters spend most of their money. If they come to get money for promotion, I believe many webmasters will not make such a choice. Now I will talk about how to have a good relationship with search engines such as Baidu GG and let them help everyone make money.
1. Make more original websites. In fact, these original works are not original, but they can be said to be original. So how to do it? For example, my DJ site www.djz5.com is a music site, not an article site, so what is Baidu’s website? What we think is original is the name of the music. For example, Andy Lau Loves You Ten Thousand Years DJ*** We can think of a way to make it original, and we can change it to Andy Lau Loves You Ten Thousand Years dj version@月@日dj** latest work
Baidu absolutely likes this.
2. Put an end to collection, because search engines don’t like collected things. Think about it, if you were Baidu, would you like it? Baidu only likes the latest things, but we can also perform the same operation as above, except It's a little more troublesome. To do this, edit the collected articles. To edit, you can use the replacement function of word to refine some keywords. For example, fighter jets can be replaced with J-10 fighter jets, and you can also create several articles. Integrate it, and finally add some comments yourself. Although this is more troublesome, think about it, it is much more convenient than writing an original article yourself, and the speed is also much faster. You will also get search engine intimacy.
3. I don’t know if you have noticed a problem now, that is, many webmasters make a lot of connections in order to temporarily rank. If there are too many connections, the quality will definitely not be very high. For example, this DJ website I made, many websites There are more than 200 connections, and many of the sites in this connection are not on the first page. The snapshots are very slow and there are few collections. Everyone knows that sometimes this will cause problems for their own sites and they will be affected. Moreover, usually If a site on one IP is downgraded by Baidu, K site, etc., then other sites on this IP will have an impact, not to mention direct connections, so I suggest you not to blindly add sites for the sake of small immediate benefits. As for connections, I recommend no more than 50 connections, and be precise but not too many. And you can only add a maximum of 5 connections a day. If you add more, it will be considered cheating and you will also be punished.
4. Let’s talk about the program issue. In fact, the program issue is not only the most important, but the template issue, so try to use original templates. If many sites use the same template, then Baidu will no longer like your site, but when it comes to Templates, I think many webmaster friends will say, I don't know how to make templates, and the price of hiring someone to do it is too high. So what should I do specifically? We can modify the templates. How about such modifications, such as changing the templates? Make a series of modifications such as position, label call, adjustment, website background color, etc. I believe many friends can do it. This is the simplest and very effective method.
5. What is the most important way? Break away from search engines. This is the wisest way. So what to do? That is to improve user experience. There are many specific ways. I will talk about a few simple ways below.
1. Be meticulous, how should I put it? That is refinement, refinement, and professionalism. Many webmasters are building a website and doing everything they want. If you think about it, there must be more but not fine, and less but fine. This is Definitely, do a good job in one major and one content, and do your best to do this content to highlight your own advantages and expertise. In this way, the customer experience user can find a lot of things he needs here. At the same time, he will also bookmark your site for the next visit. Think about it from another perspective, such as the resources we need, such as collecting that site, he There are many resources you need. Will you remember this site and visit it often?
2. Place fewer ads, especially pop-up windows. Think about it from another perspective, when you visit a site, do you like pop-up windows?
3. To build a brand and image, you need to give users a kind of portal to other sites, so that people can trust you and trust you. Your content is the best. At the same time, he will also give you free publicity.
4. Do some activities, such as giving away points, giving away VIPs, etc. Win over users. To interact, treat them as friends and God. Why don’t they visit your site? To put it bluntly, they are our customers. Without them, where would our income come from and where would our traffic come from? Where does it come from?
5. Establish QQ groups, BBS, etc. to enhance interaction. For example, if users need any content, you have to find a way to find out and publish it as soon as possible. This way, people will appreciate you and gain popularity. At the same time, other members and users will also I’ll answer some questions for you for free. In this way, our original content will be uploaded. Isn’t it still necessary to collect it?
6. Haoshangman talked about some personal experiences about building a website. Next, let’s talk about Baidu’s recent problems with snapshots not being updated and the homepage being downgraded.
Baidu has made big moves this year. Two products will be launched. Think about it, everyone knows it. There used to be a saying in the industry that the content searched on Baidu is far inferior to GG, and the content on Baidu has too much junk content. In fact, this is true. Some professional friends, Most of them use GG, but Baidu is not willing. To be honest, Baidu's technology is not as good as GG, but Baidu is not a fool. It is also making progress. In the future, Baidu will also work hard to improve its search value; authoritative statistics today GG has occupied 30% of the market in China. I wonder if Baidu, the largest player in the country, can't be impatient, so it launched the Phoenix Nest Plan this year. At this time, a large number of webmaster friends have I'm anxious, because I'm still testing and adjusting. I think everyone has seen that many websites have not taken snapshots recently, and the homepage has been downgraded. A large part of the reason is this plan. Baidu will increase the value of its search, and this means Well, a large part of the sites that rely on harvesting, hotlinking, and other side tactics will lose their living space. However, there are also some regular sites that have been implicated. But don’t be afraid. Believe in Baidu’s strength and yourself. Finally, the top ranking sites are definitely regular sites, sites that have been established for a long time, sites with intimate users, and sites with mostly original content. I have a few words of experience when building a website, that is: "The Internet creates myths, and you can travel as you wish." , summed up in two words—persistence—"
7. Regarding Baidu’s recent adjustment period, the solution for not taking snapshots:
1. Make unpopular keywords and words. The specific method is to make some such keywords and words on the homepage, and then go to some big forums such as BBS and Baidu to ask questions. You can ask the meaning of the word. Do not go to Baidu’s post bar. , when posting, be sure not to post too many, just one is enough, and then ask friends to post, the purpose is to use different IPs. It is best not to be in the same place, because Baidu’s punishment for some advertising posts is quite strict, don’t go to Sometimes, I posted too many posts, and I was scolded by K. I believe that many big BBS forums know this. Baidu visits are very fast. After posting, ask your friends to search for this word. Do not add ten more posts. , I believe Baidu will quickly follow the link you posted to find your site.
2. Don’t collect anymore during this period. Insist on updating every day and be original. You can also follow the above method. I believe that your site will soon be visited by Baidu, and after the adjustment period Give you unexpected results, haha,
Okay, that’s all for today. Finally, under AD, my website is www.djz5.com. Welcome everyone.
Friends who reprint please indicate the source. This article is original.
Finally, I established an SEO discussion group and invited friends who liked it to come in and discuss it together and seek common development.
The group number is: 31528830