[Saidi.com] According to news on May 18, the Internet industry, shrouded in the financial crisis, once again went from its peak to a bubble, just as Internet giants began to lay off employees around the world in order to protect themselves. The video website that has always been the least optimistic in the industry is bucking the trend and developing, and even openly expressed its thirst for talents to the media.
Recently, Li Shanyou, CEO of the video sharing website Ku6.com, publicly stated in an interview with the media that the video website has ushered in a revenue year, and Ku6.com is currently recruiting a large number of marketing talents to strengthen the combat effectiveness of the Ku6 marketing team. "An elite team is necessary for combat, and excellent talents are what the company is most eager to seek now." He hopes to consolidate the company's core competitiveness through the addition of talents.
After entering 2009, video websites began to develop rapidly. It is reported that the first-quarter revenue of websites such as Ku6, Youku, and Tudou have exceeded expectations. The reason why video websites have developed so fast this year is also thanks to the huge business opportunities brought to them by the financial crisis. As the financial crisis continues to deepen, many companies have begun to reduce their spending on marketing and promotion to save costs to the greatest extent. This does not exclude some multinational companies and Fortune 500 companies. However, the advertising prices of traditional media such as TV, radio and newspapers remain high, so new media has become the target of their attention. In fact, after three years of development, online video has begun to be accepted by advertisers, and the financial crisis is just an opportunity.
Yao Jianjiang, vice president of marketing and UGA at Ku6.com, said that after being baptized and tempered by the coverage of major events such as the Olympics and Shenzhou VII, the status of video websites as new media has been accepted by society and advertisers. In particular, the recognition of new video media by well-known multinational companies such as Microsoft, Intel, and Chevrolet illustrates the high value of new media on video websites. Yao Jianjiang said that this year will be the revenue year for video websites.
"With the rapid development of video websites, relevant talents have become a hot commodity. Therefore, there is currently a shortage of relevant talents for video websites, and various video websites are eager for talents." Wu Haining, a famous human resources expert and CEO of Zhimai.com express. As the income of video websites gradually increases and the industry matures, there will be more and more job demands. Therefore, it is not surprising that video websites are still recruiting despite the current financial crisis.