OpenAI is actively expanding its presence in the search field and plans to launch a self-developed browser based on AI chatbots to directly challenge Google's search engine hegemony. This move marks OpenAI’s determination to enter the search market and its commitment to building a more comprehensive AI ecosystem. By cooperating with multiple platforms, OpenAI aims to provide users with a more convenient and smarter search experience, covering multiple fields such as travel, food, real estate and retail, and actively cooperates with news publishers to enrich their content resource libraries. Improve the quality and authority of search results.
According to "The Information", OpenAI is planning to launch a head-on challenge to Google's search market by launching a self-developed browser based on an AI chatbot. This move highlights OpenAI’s ambitions in the search field and is an important step in expanding its ecosystem.
According to people familiar with the matter, OpenAI is discussing cooperation with platforms such as Condé Nast, Redfin, Eventbrite and Priceline, and plans to provide AI-driven search services in areas such as travel, food, real estate and retail. In addition, OpenAI is also considering providing AI functions for Samsung devices to further expand its influence in the hardware field.
OpenAI added a new search function to ChatGPT earlier this month, officially entering the search field. This feature uses third-party search technology and combines content directly provided by partners to quickly provide users with the latest information and relevant links. The technology behind it relies on the fine-tuned GPT-4 model. It is currently open to ChatGPT Plus and Team users, and will gradually cover enterprises, educational institutions and free users in the future.
At the same time, OpenAI has reached cooperation with many news publishers, including the Associated Press, Financial Times, Hearst, Time Magazine, etc., to collect feedback on search functions and allow partners to choose whether to appear in searches. Results are in progress. This extensive cooperation with content providers not only enhances OpenAI's content resource library, but also further consolidates its competitiveness in the search market.
With the continuous iteration of OpenAI's search function, its goal is not only to challenge the dominance of Google search, but also to compete with Microsoft Bing and other AI-driven search services such as Perplexity. If a self-developed browser is launched, it will provide OpenAI with a more powerful entry-level product and also bring a new search experience to users.
OpenAI’s series of moves show its ambitions in the search field and will compete fiercely with giants such as Google and Microsoft in the future. This will further promote the rapid development of AI search technology and bring more choices and better services to users. . The future performance of OpenAI in the search field is worth looking forward to.