In recent years, artificial intelligence technology has been increasingly widely used in all walks of life, especially in the field of AI application, and the products of major technology manufacturers have performed particularly well. According to the latest report "Top Ten Trends of the Development of AI Industry in 2025" released by iResearch, Alibaba's Quark Application ranks first in the list of active AI application users in China, becoming the only young user born in the 2000s accounts for more than the proportion of more than 50% of AI applications. This data shows that diversified application scenarios are gradually taking shape, and technology giants have become increasingly stable in the field of AI applications.
It can be seen from the list that the products of major technology manufacturers such as Quark and ByteDance's bean buns occupy the first echelon of AI applications. Especially in July 2024, Quark Mobile has undergone a new upgrade, providing users with one-stop AI services, covering the full process of AI information services from retrieval, creation, summary to editing, storage, and sharing. Quark AI Search has achieved answers, creation, summary and other functions through a simple search box, creating a new form of AI search interaction and greatly improving the user experience.
In the report, iResearch Analysis pointed out that the core of one-stop AI applications is to serve users aggregation, and the AI matrix effect is gradually emerging. One-stop AI service does not simply integrate multiple AI functions, but requires unique product strength in each vertical scenario. For example, Quark's "AI Question Search" function is based on its self-developed "lingzhi" learning model, which deeply integrates AI capabilities into all aspects of college students' self-study and parental tutoring, effectively improving users' learning efficiency and demonstrating its inability to do so. Unique advantages in the field of education.
In addition, Quark has been deeply engaged in AI search, AI writing, AI PPT and other scenarios for many years, and can provide users with more accurate and high-quality services. It is precisely with these advantages that Quark's user stickiness has reached the top level in the industry in the statistics of iResearch. From the perspective of user perception, Quark is not only the AI application with the highest proportion of young users, but also one of the largest AI applications. According to iResearch data, the proportion of young users of quark (under 24 years old) exceeds 50%, far higher than the industry average.
The young user group is not only the main driving force for AI applications, but also an important source of feedback for innovation in application scenarios. Through the close connection established with young users, Quark not only improves user stickiness, but also continuously optimizes its own model and product functions through high-quality feedback from young users, further consolidating its market position. Young users tend to use AI applications to create content and improve efficiency. Whether it is students preparing for the college entrance examination or young people who have just entered the workplace, Quark has become their preferred platform for contact and use of AI applications with its strong product strength.
Looking ahead to 2025, competition in the field of AI applications will become more intense. As a representative product of major technology manufacturers in the AI application track, iResearch believes that in order to achieve sustainable development of AI applications such as quarks and bean bags, it not only needs to continuously expand the scale of users, but also needs to further verify their own scarcity, so as to form a stronger User stickiness. With the continuous advancement of AI technology, AI applications will play an important role in more scenarios in the future, bringing users a more intelligent experience.