The following strategies teach you how to increase Google inclusions:
1. The number of website pages, especially the number of static pages. For one of my e-commerce websites, Google only included 98 pages for a while. Later, at the request of the company, many "outsourced products" were added to the website, and the number of included pages increased to 504. (Note: Outsourced products do not refer to products produced by the company, but are "products" that the company buys from other manufacturers and then sells them on the website.) Point 1 can be understood as: increasing the absolute number of website pages is beneficial to Google Included. This can also be understood from another aspect. As we all know, when any search engine includes a website, it will never include all the pages of the website. There is a percentage. Some search engines only include the home page of the website. Google Usually 30 to 40% can be included (if the PR value of the website is higher, it may be included more). These 30 to 40% should be relatively important pages calculated by Google through factors such as website links, and there are a lot of them. It is possible that the number of pages in the entire website is taken into account. Therefore, increasing the number of pages on your website will help more web pages be indexed by Google.
2. Google site map of the website. I think the effect of this is quite obvious. In April, I took over a new website (the one above), and it included 504 pages before making a sitemap. Shortly after I made a sitemap and uploaded it, I found that 8,840 pages were included, and then it stayed at around 10,200 pages. Here is a question to mention: the parameters for making a sitemap (such as update frequency, etc.) must be set correctly; before making a sitemap, try to clear away dead links on the website, make the website interface look as professional as possible, and the home page should not exceed 50k.
3. External links to the website. If you feel that the previous two points are of little reference value, pay attention to this point. This does not mean you need to do a lot of external links. It's about making links selectively. As we all know, Google crawls web pages based on links and analyzes the relative importance of each web page (important ones may be included, and unimportant ones will be discarded by Google). How to see the importance of the web page? Well, the parameter that Google usually refers to is: the number of times this page has been cited by other web pages. The more it is cited, the greater the practical value. (Since almost all pages on the website have links back to the homepage, the homepage of the website has an unshakable central position in a website. If search engines include your website, it will definitely Don’t forget the homepage) From this, we can get several ways to increase the importance of some pages: A: External links link to second-level or third-level pages (some search engines will only crawl the first three levels of the URL of the web page, links When you reach the second-level page, you can let it climb one more level) B: External links link to pages you think are important (not just the home page).
4. Internal links of the website. The principle is the same as above. If the internal links of the website are irregular or not enough, Google will give a low score to the overall quality of the website.
5. The number of times your website has been “shown” externally: This refers to the number of times your website pages have been cited by others. If your website is cited many times by multiple other websites, even if it is a new website, search engines will re-recognize the value of your website.
6. Home page problem. This question is what I came up with yesterday by comparing multiple websites: If you want search engines to index a certain page, firstly, you need to put the page at a relatively "shallow" depth (such as URL level two), and secondly, you need to find a way to "create Channels" allows search spiders to crawl a few more times. From this point of view, if we want it to include many pages, we can use the following methods: A. Place as many links as possible on the homepage. B. Place some of the deepest URL links of this website on the homepage (for example: suppose a website The url depth is 5 levels, which are 1, 2, 3, 4, and 5 respectively. The homepage is the url level 1. If the crawling depth of a search engine is level 3, that is, levels 1, 2, and 3 may be included. , it is impossible to include the 4th level. If we place the 6th level link on the homepage, then the spider will crawl the 1st, 6th and 5th levels, that is, the 6th and 5th levels may be included. The same reason if we want to Level 4 is included and you can place a link to Level 3 or Level 5 on the home page)
I hope you will consider the above points carefully and come up with the best way to make your site included more and more.
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