The author has been doing work such as website design and flash animation design before, and I also had a personal website. However, the previous websites were just for fun, and I never thought about optimizing and promoting them.
A new private university website was established in early May. Since the college entrance examination is approaching, I am very eager to promote it before June, especially to improve the rankings of Baidu and Google.
Because this domain name was not registered before, the domain name of my personal website www.zzyyshow.cn was bound to it 5 days before the website went online. After the new domain name was successfully registered, my first task was to get it included by search engines as soon as possible. Since Google has included the domain name on the third day after it was listed, the subsequent optimization is mainly for Baidu. Now I will share some of my experience with you.
1. Baidu knows how to answer questions.
Because I had read many articles before that Baidu knew that the weight was very high, so one day I went to Baidu to find out questions related to private universities, and then answered nearly 10 questions in one breath, adding my link to each one. But when I looked back after answering, I found that only one of my answers had been retained, and the rest had been deleted by Baidu.
From this point of view, I analyze the reasons as follows: first, the answer frequency may be too fast, and second, the answer content may be too similar.
Therefore, novice webmasters must not make the same mistakes as me when doing Baidu Knows. The correct approach is to only answer one or two questions every day. The content of the answer should be as accurate as possible. Don't answer just to get your own link. If you are building your own vest to ask and answer questions, try to wait a day or two before answering and choosing the correct answer.
2. Baidu Tieba.
Because of Baidu’s experience of deleted replies, I basically never reply more than two times a day on Tieba. It's also possible that Tieba can upvote several posts every day, but I didn't dare to try it. It would be troublesome if it was blocked by Baidu before it was included.
3. Baidu Space.
I actually opened Baidu Space in 2007, but I never took care of it. This time I changed the name of Baidu Space to China Private University Network, which is the same as my website, and listed my keywords and website introduction in the "Space Introduction" position of Baidu Space.
4. Maintain at least one original article every day.
The headlines of China Private University Network are updated every day, and they are all original articles. Everyone must have seen this from various previous articles, and I followed suit. Of course, it is not easy for novices to be completely original, so I collected some articles from the Internet and reprocessed them. The text content is almost the same as the original source, but the meaning is actually the same. We all learned to rewrite articles when we were in school, that’s what it means.
5. Write a blog.
This is also a relatively old method. The blogs I choose include Sina, Yahoo, Sohu, and NetEase. Someone had recommended the iResearch column before, but when I went there I found out that articles there needed to be reviewed, and the article I wrote about private universities was not suitable there at all. The first article did not pass review, so I abandoned it the next day. Ari.
Every day, the original articles I write are posted on the above-mentioned blogs and Baidu Space. Currently, the entire website of China Private University Network only has more than 100 articles, but the backlinks have reached about 200. The blog is indispensable. In addition, if you are very interested in traffic, I recommend that you send Maofu. Because I always felt that Maopu was not very suitable for my website positioning, I only tried to reply to a few posts. However, judging from the daily traffic statistics, the traffic brought by these few posts is quite considerable.
There is also the issue of domain names. According to the experience of my predecessors, it is not very good to bind two domain names to one space, especially what I want to promote is a new domain name, so I opened a new space for the old domain and created an index.php. Made a 301 redirect to the new domain name. But a problem arises, that is, only the homepage of the old domain name can jump to the new domain name. The links to the old domain name in Baidu search are all dead links, so I made a 404 redirect for the old domain name on the virtual host. Will this affect the ranking? I don’t know the impact yet, and I hope some seniors will give me some advice after reading this article.
The final piece of advice I want to give to novice webmasters is an old saying: Perseverance. After personal practice, I know that even writing an original article of a few hundred words requires a lot of effort. So persistence is important.
This article was originally created by Persistent Shadowing and was first published on A5. Please indicate the source when reprinting. China Private University Network (www.minbandaxue.net). I would also like to thank the Tui Yi Lun (www.tui18.com) forum for your help. I hope webmaster friends who are willing to discuss development together can join my QQ group 77038111.