What is the significance of traffic analysis for a website? In fact, webmasters should learn more from traffic analysis, not only viewing the website IP and PV, but also better reflecting the analysis results of your website from different angles from these traffic flows. For example, which pages are the most popular among users, the average number of users viewing your page, where they come from and where they jump out, and whether it can reflect the effect of online marketing and the conversion rate of the website. You can learn from it.
Perhaps many people look at the website traffic statistics every day, but how many people can see the tricks in it from a few simple data? People at different heights can tell from the website traffic data: It's definitely different.
For example, one of the data in the traffic statistics is the IP source or IP origin. From this data, we can see several aspects of the origin of the website. One of them may be the traffic from search engines. The second one may be from the address input directly by the user, the third one may be from advertising revenue, and the fourth one may be from some inexplicable addresses. These inexplicable addresses may be generated by the advertisements you place, or they may be You have absolutely no idea where it came from.
At this time, some webmasters may have given up on inquiring and ignored some inexplicable origins. But really speaking, as webmasters at this time, you should be highly vigilant. Why does a good website have some inexplicable origins? Is it because the articles on your website have been plagiarized? Or maybe someone has collected your website, or someone is trying to attack your website through some illegal methods. Or take other actions? Of course, specific problems must be analyzed in detail. Here is just an example. Perhaps due to an oversight on your part, you did not trace the source of the source. It may be that a competitor was actually attacking your website at that time. If you did not analyze the source, the blow would be fatal to your website. .
From this we can also see the importance of website traffic analysis! Data analysis is actually a very important data support for solving problems during website operation and developing new products. It is also a very important indicator for assessing product usability!
Author: Street Dancer-HipHop-China's largest dancer communication platform Source: http://www.jiewuzhe.com