The content and structure of a website as well as keywords have a great impact on Baidu's inclusion. First of all, Baidu likes web pages with simple structures. Web pages with complex structures may not be able to log into Baidu smoothly, and it may be difficult for Baidu spiders to crawl them. Content structure: 1. Add a title to each web page. For the title of the homepage of the website, it is recommended that you use your website name or company name. The titles of other web pages are recommended to be consistent with the content of each web page. The content, structure and keywords of the website have a great impact on Baidu's inclusion. First of all, Baidu likes web pages with simple structures. Web pages with complex structures may not be able to log into Baidu smoothly.
Content structure:
1. Add a title to each web page, no longer than 28 Chinese characters.
For the title of the homepage of the website, it is recommended that you use your website name or company name. The titles of other web pages are recommended to be related to the content of each web page. Web pages with different content do not use the same title.
2. Don’t make the entire web page into a Flash or a picture
Baidu recognizes each web page by identifying Chinese characters in the web page's source code. If your entire webpage is a Flash or a picture, and Baidu cannot find Chinese characters in the webpage, your webpage may not be included.
3. Do not redirect web pages
The redirected web page may not be easy to log into Baidu.
Keywords: 1. Title, as we all know, is a very important factor in determining rankings. It is best for the keyword here to appear twice, no more than twice, and it is best to have some descriptive text rather than pure keyword stuffing. For example, <title>QQ online name, QQ couple online name <title>, if there are too many search engines, it may be considered as keyword stuffing, so twice is just right.
Second, description and keyword in meta; many people have a very bad habit of repeating keywords N times in different forms in keyworld and description. This is not good for any search engine. Here my website still uses "QQ screen name, QQ couple screen name" and simply mention it.
3. Page optimization issues:
Never highlight keywords at the top of the page or anywhere else. Of course, keyword density cannot be increased in any way.